What Your CEO Needs to Know About Sales Compensation
eBook - ePub

What Your CEO Needs to Know About Sales Compensation

Mark Donnolo

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  1. 288 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

What Your CEO Needs to Know About Sales Compensation

Mark Donnolo

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About This Book

Mark Donnolo applies years of firsthand knowledge as a leading sales consultant for Fortune 500 companies to address the tough questions leaders should be asking.

Featuring real lessons from the field and valuable thought models, What Your CEO Needs to Know About Sales Compensation enlightens you about how miscomprehension at the higher levels leads to fundamental misalignments between sales strategy and organizational goals. Insights from C-level executives showcase that the way a company designs its sales compensation program has a greater impact on behavior and results than any sales training, sales management method, or leadership message.

Most tangibly, the book's expert Revenue Roadmap identifies the four major competency areas and sixteen related disciplines that must connect for an organization to grow profitably:

  • Insight
  • Sales Strategy
  • Customer Coverage
  • Enablement

By striking a happy balance between overcompensation and under compensation, your sales plan will gain the momentum needed to power the performance of the entire business.

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Information

Publisher
AMACOM
Year
2013
ISBN
9780814432280
Topic
Business
Subtopic
Vendite
Index
Business

Table of contents