COLLABORATIONS
JACKSON POLLOCK
CECIL BEATON
The March 1, 1951 vogue featured a four-page spread of photographs by Cecil Beaton. The āSpring Ball Gownsā were modeled by Irene and Sophie in front of Jackson Pollockās works from 1950: Lavender Mist (Number 1), Number 27, Number 28, and Autumn Rhythm (Number 30), then on display at the Betty Parsons Gallery. The American-made but Paris-inspired gowns were available for order at New Yorkās top department stores: Henri Bendel, Milgrim, Lord & Taylor, and the Salon Moderne at Saks Fifth Avenue.
Featuring artists in fashion magazines was by no means a new phenomenon. Profiles and artist studio visits have long been segments in fashion publications. Harperās Bazaar had name-dropped Jackson Pollock (1912ā1956) in its April 1944 issue, with a double-page spread dedicated to American painters. However, Brit Cecil Beaton (1904ā1980) ventured further, using Jackson Pollockās work in a fashion spread, not an artist profile. Numerous art critics saw Beatonās actions as drastically overstepping. This Vogue editorial caused a commotion that continues to this day because Cecil Beaton visually compared the dusky blue of the Bianchini silk dress to the drips of color found in Jackson Pollockās Lavender Mist, the perky pink of Henri Bendelās silk paper taffeta day dress and the warm browns in Pollockās Autumn Rhythm. The bold line in the sand between the disciplines of art and fashion was blurred. From the debate, one would think riots ensued. How dare Beaton compare high art with fashion, a lower artāif an art at all! The models obstructed Pollockās āgeniusā work!8 Pollockās art matters more than Vogue fashions! Vociferous objection!
Yet, for those not mired in the hundreds of pages of dense, often snarky art theory and criticism, the spread illustrates a beautiful cultural confluence. The same societal realities that birthed modernism produced indulgent postāWWII New Looks. Whatās more, with this fashion spread, women in search of the perfect frock were educated not just on the new trends but also on high societyās new obsession: Jackson Pollock and his ādazzling and curiousā creations. As Vogue wrote, Pollockās works had been purchased by āthe most astute private collectors and museum directors in the country,ā among them people affiliated with the Museum of Modern Art in New York, the San Francisco Museum of Modern Art, and Yale University, as well as Pollockās first agent, Peggy Guggenheim.9
Vogue viewed Jackson Pollock in a positive light when Pollockās paintings were barely sellingāthe Betty Parsons Gallery only sold one Pollock, Lavender Mist, during the exhibitionāand critics were finding new ways to disparage his work. Venice-based critic Bruno Alfieri had mused a year earlier that Jackson Pollockās work represented āabsolutely nothingā other than perhaps āchaos, absolute lack of harmony; complete lack of structural organization; total absence of technique; once again, chaos.ā10
While it seems unlikely that Pollock was contacted for permission regarding the shoot beforehand, he was happy to be in Vogue, writing to his friend that āthe issue of Vogue has three pages of my paintings (with models of course). Will send a copy.ā11
So, whatās all the fuss about?
THE NEW SOFT LOOK FEATURING A PAINTING BY JACKSON POLLOCK | CECIL BEATON FOR VOGUE, 1951
THE NEW SOFT LOOK FEATURING PAINTINGS BY JACKSON POLLOCK | CECIL BEATON FOR VOGUE, 1951
ALEX PRAGER
BOTTEGA VENETA
Donāt underestimate the power of shoes. In 1974, William Eggleston photographed bedraggled wingtips under a bed. Art critic Hilton Kramer was less than impressed, smirking that if he ever wanted to see that, heād go home and look at his own. Yet, twenty-five years later, the stark, poignant simplicity of Egglestonās work inspired then-directionless Alex Prager (b. ...