NEW EDITION, REVISED AND UPDATEDBuilding engagement is crucial for every organization. But the traditional top-down coercive change management paradigm--in which leaders "light a fire" under employees--actually discourages engagement. Richard Axelrod offers a better way. After debunking six common change management myths, he offers a proven, practical strategy for getting everyone--not just select committees or working groups--enthusiastically committed to organizational transformation. This revised edition features new interviews--everyone from the vice president of global citizenship at Cirque du Soleil to a Best Buy clerk--and new neuroscience findings that support Axelrod's model. It also shows how you can foster engagement through everyday conversations, staff meetings, and work design.

- 240 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
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Table of contents
- Cover Page
- Title Page
- Copyright Page
- Dedication
- Contents
- Foreword by Peter Block
- Preface
- Introduction : Engagement Makes a Difference
- 1 Why Change Management Needs Changing
- 2 Engagement Is the New Change Management
- 3 Six Change Management Myths
- 4 Lead with an Engagement Edge
- 5 Leadership Conversations That Foster Engagement
- 6 Widen the Circle of Involvement
- 7 Connect People to Each Other
- 8 Create Communities for Action
- 9 Promote Fairness
- 10 When Engagement Disengages: Some Words of Caution Before You Begin
- 11 Design Work with Engagement Built In
- 12 How to Start Where You Are
- Chapter Reviews
- Resources
- Works Cited
- Acknowledgments
- Index
- About the Axelrod Group
- About the Author
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Yes, you can access Terms of Engagement by Richard Axelrod in PDF and/or ePUB format, as well as other popular books in Business & Management. We have over 1.5 million books available in our catalogue for you to explore.