- English
- ePUB (mobile friendly)
- Available on iOS & Android
About this book
Heritage. Adaptation. Values. Flexibility.From the oldest pub in the world to the Liberty Bell and the origins of a nation, Established: Lessons from the World's Oldest Companies tells the stories of twelve businesses with a combined age of almost 5, 000 years. They've survived war, plague, rebellion, boom, bust, depression and strange twists of fate. But how and what can we learn from them.Spanning the local and the global, family businesses and household names such as Guinness and Wrigley, Established seeks to uncover the secrets behind the longevity of these twelve remarkable institutions. This is a book with points to make through stories told; all reinforced by photographs, many of them historic. Today the average lifespan of a business seems shorter than ever. The companies included here stand as living testaments to the value of rich, compelling stories in a world of quick-fix branding.
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Information
Table of contents
- Cover
- Title
- By the Same Author
- Dedication
- Contents
- Foreword by Peter Day
- Introduction by Stuart Delves
- 1. If These Walls Could Talk: The Brazen Head
- 2. Uplifting: The Shore Porters’ Society
- 3. Custard Pies, Kitty the Suffragette and a Boat Called Big Love: The Hampton Ferry
- 4. A Cut Above: R. J. Balson & Son
- 5. True to Purpose: Cambridge University Press
- 6. Summoned by Bells: Whitechapel Bell Foundry
- 7. ‘’Tis the Cask, not the Coffer, That Holds the True Wealth’: Berry Bros. & Rudd
- 8. The Brush, the Mallet, the Chisel, the Letter: The John Stevens Shop
- 9. Balancing Act: John White & Son
- 10. Cream Rises to the Top: Guinness
- 11. Pioneer Spirit: The Australian Agricultural Company
- 12. Stick to Your Principles: Wrigley
- Conclusion
- Acknowledgements
- A Note on the Authors
- Supporters
- Copyright