The Law of Virtual Worlds and Internet Social Networks
eBook - ePub

The Law of Virtual Worlds and Internet Social Networks

  1. 264 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

The Law of Virtual Worlds and Internet Social Networks

About this book

Virtual worlds are the latest manifestation of the internet's inexorable appetite for development. Organisations of all kinds are enthusiastically pursuing the commercial opportunities offered by the growth of this phenomenon. But if you believe that there are no laws which govern internet social networks and virtual worlds this book will persuade you otherwise. There is law, and a good deal of it. Why would there not be? As with many other aspects of the world wide web, this new medium is unregulated and offers many opportunities for companies to damage their reputation, run into a whole host of problems relating to intellectual property, trade marks and copyrights, and compromise the rights of individuals participating within the virtual environment. By reading The Law of Virtual Worlds and Internet Social Networks you will gain a good understanding of the legal issues which govern this expanding and fascinating world - are you ready for the leap from internet plaything to meaningful social and business tool? The Law of Virtual Worlds and Internet Social Networks is an essential reference for advertising and media agencies; television broadcast producers; academic institutions including university law, knowledge and information departments. In fact, it has been written for anyone interested in virtual worlds and social networks whether commercially because you want to explore the possibilities such environments present, or for academic curiosity.

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Information

Publisher
Routledge
Year
2016
Print ISBN
9780566088506
eBook ISBN
9781317026105

Table of contents

  1. Cover
  2. Half Title
  3. Title Page
  4. Copyright Page
  5. Table of Contents
  6. About the Author
  7. Praise for Andrew Sparrow’s Previous Books
  8. Chapter 1 Introduction: The Advent of the Avatar
  9. Chapter 2 Entering into the Virtual World and v-commerce Contract Formation
  10. Chapter 3 Legal Terms and Conditions Governing Participation in Virtual Worlds
  11. Chapter 4 The Minimum Content the Law Requires for Virtual World and Social Network Websites
  12. Chapter 5 Protecting and Exploiting Intellectual Property Rights in Virtual Worlds and Social Networks
  13. Chapter 6 Marketing, Promotion and Advertising of Internet Social Networks and Virtual Worlds
  14. Chapter 7 Protecting Personal Privacy in Virtual Worlds and Social Networks
  15. Chapter 8 The Distance Selling Regulations and Sales Through Virtual Worlds
  16. Chapter 9 Agreements between Virtual Worlds or Social Networks and Infrastructure Providers
  17. Chapter 10 Strategic Agreements between Virtual Worlds and Aggregators of the Service
  18. Chapter 11 Protecting Corporate and Individual Reputations in Virtual Worlds and Social Networks
  19. Chapter 12 Disability Discrimination Considerations with Virtual Worlds and Social Networks
  20. Chapter 13 Employment Law Issues and Employees’ Participation in Virtual Worlds
  21. Bibliography
  22. Index

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