With a novel quality theory of consumption which treats opulence and self-restraint in consumption styles symmetrically, Ernst Mohr shows how social distance and proximity are communicated by consumption and produced by communication. He positions fringe styles with those of the mainstream in an overall stylistic system of society and analyses their encounters. Rigorously derived, the approach casts fresh light on the cultural and social evolution as well as the business models of the consumer industry. It provides a coherent interdisciplinary access to the aesthetic turn of society that has so far been treated with contradictory paradigms.
- 341 pages
- English
- PDF
- Available on iOS & Android
eBook - PDF
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Table of contents
- Cover
- Content
- Preface
- Part 1: Culture of Dissimilarity
- Part 2: The Productive Consumer
- Part 3: The Stylish Present Day
- Bibliography
- List of Figures
- Index
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Yes, you can access The Production of Consumer Society by Ernst Mohr in PDF and/or ePUB format, as well as other popular books in Social Sciences & Business General. We have over 1.5 million books available in our catalogue for you to explore.