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Twisted Business
Twisted Business
📖 Book - PDF

Twisted Business

The Soul of Twisted Sister and the Art of Reinvention
Jay Jay French
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pages
284 pages
language
English
format
ePUB (mobile friendly) and PDF
availableOnMobile
Available on iOS & Android
📖 Book - PDF

Twisted Business

The Soul of Twisted Sister and the Art of Reinvention
Jay Jay French
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About This Book

The founder, guitarist, and manager of the world-famous heavy metal band Twisted Sister—delivers his “bizoir” part memoir and part business primer.
 
In addition to founding Twisted Sister, a band that has sold more than 20 million records worldwide, Jay Jay French is one of the top entrepreneurs in entertainment. After taking over as manager in the ‘70s, French developed Twisted Sister into the most heavily licensed heavy metal band in history, leading the group to perform more than 9, 000 shows in forty countries.
 
Part business book, part memoir,   Twisted Business  is an unexpected, inspiring, whirlwind story of transformation and redemption.  Twisted Business  follows French’s adventure-filled life—from growing up in New York City in the sixties, to working as a drug dealer and struggling as an addict before quitting cold-turkey, and finally, to creating and cultivating Twisted Sister and turning it into one of the most successful brands in the world.
 
Together with his mentor, Steve Farber, a bestselling author and one of the world’s top leadership and management experts, French offers unique, hard-earned tips and advice from his nearly 50 years as a musician, music business manager, and entrepreneur. French shows how, through tenacity, grit, and dedication, anyone can create their own brand, grow a successful business, re-invent themselves, or simply find success in what they love to do. Entertaining, provocative, funny, and informative, this book is the trip of a lifetime and a treasured guide for entrepreneurs, businesspeople, and music fans alike.

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Information

Publisher
RosettaBooks
Year
2021
ISBN
9780795353093
Topic
Media & Performing Arts
Subtopic
Music Biographies

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