
- English
- ePUB (mobile friendly)
- Available on iOS & Android
About this book
K-Pop is bigger than it has ever been. Many new artists debut each year and the industry is at an all-time international high. But how did we get here? Is it something more complex and important than mere media headlines?
K-POP: The Odyssey - Your Gateway to the Global K-Pop Phenomenon takes you on a journey to explore one of the biggest pop cultural phenomenona in recent history, drawing from stories and interviews from some of the biggest names in the K-Pop industry including:
- Henry Lau, international popstar, actor and K-Pop veteran
- Hyuk Shin, multi-platinum record producer behind the hits of stars like EXO, DEAN, and Girls' Generation
- Peter Chun, former YG Entertainment Director who spearheaded US collaborations for BIGBANG, 2NE1, and Epik High
Plus a BTS co-songwriter, academic scholars and more. K-POP: The Odyssey is split into eight parts, with each exploring a facet of the K-Pop phenomenon. Whether you are interested in the idol system, music, business, technology, or fandom, this book will serve as your guide. Are you in?
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Information
Appendix
Table of contents
- Contents
- Author’s Note
- WHAT IS K-POP?
- K-Pop as a Music Genre
- K-Pop as an Industry
- K-Pop as a Culture
- GLOBALIZATION
- Started from South Korea, Now We Here
- Knocking on Neighbors’ Doors in Greater Asia
- Westward Bound
- Psy and “Gangnam Style”
- The 2010s: A Decade of Possibilities
- A New Era: 2020 and Beyond
- ONLINE TECHNOLOGY AND CONTENT
- The Online vs. Offline Strategy
- The Technology Evolved, and So Did the Fans
- Where, When, and How: Social Media Platforms
- The “Untact” Era
- Diversity of Content: Third-Party Creators
- THE IDOL SYSTEM
- The Trainee
- The Debut
- The Breakthrough
- K-Pop’s Social Issues and Need for Reform
- THE MUSIC
- Musical Influences
- How are Hit K-Pop Songs and Albums Made?
- Lyrics: I Don’t Know What They’re Saying, But I Love It
- THE BUSINESS SIDE
- The Current Scene
- Global Strategic Partnerships
- Alternative Sources of Revenue
- THE FANDOM CULTURE
- The Artist and the Fan
- South Korea and the World
- The Lasting Legacy
- The “Other” Fan
- THE FUTURE OUTLOOK
- The Odyssey of Henry Lau
- What’s Next?
- Acknowledgments
- Special Thanks
- Appendix