This book centers on the role of media in shaping public perceptions of breastfeeding. Drawing from magazines, doctors' office materials, parenting books, television, websites, and other media outlets, Katherine A. Foss explores how historical and contemporary media often undermine breastfeeding efforts with formula marketing and narrow portrayals of nursing women and their experiences. Foss argues that the media's messages play an integral role in setting the standard of public knowledge and attitudes toward breastfeeding, as she traces shifting public perceptions of breastfeeding and their corresponding media constructions from the development of commercial formula through contemporary times. This analysis demonstrates how attributions of blame have negatively impacted public health approaches to breastfeeding, thus confronting the misperception that breastfeeding, and the failure to breastfeed, rests solely on the responsibility of an individual mother.
eBook - PDF
Breastfeeding and Media
Exploring Conflicting Discourses That Threaten Public Health
- 295 pages
- English
- PDF
- Available on iOS & Android
eBook - PDF
Breastfeeding and Media
Exploring Conflicting Discourses That Threaten Public Health
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Table of contents
- Preface
- Acknowledgements
- Contents
- List of Figures
- List of Tables
- Chapter 1 Breastfeeding and Media
- Chapter 2 âWhere the Motherâs Milk is InsufficientâŚâ: The Commodification of Infant Feeding and the Demise of Breastfeeding
- Chapter 3 Infant Feeding in the Twentieth Century: Shifting Media Messages and the Role of the âExpertâ
- Chapter 4 Breastfeeding Promotion, Formula Marketing and the Role of Health Professionals
- Chapter 5 âSo Youâre Going to Have a Baby?â: Breastfeeding Messages in Parenting Guides and Childrenâs Books
- Chapter 6 From the Milky Man Vest to Nursing on the Throne: Breastfeeding Representations in Fictional Television
- Chapter 7 Reality Television Programs and the Failure Narrative
- Chapter 8 âThe New Boob Tube?â: Education, Entertainment, and Viewersâ Perceptions of Breastfeeding on Social Media
- Chapter 9 Marginalized Milk: âExtremeâ Nursing, Milk Exchange, and Erotic Breastfeeding
- Chapter 10 Concluding Thoughts: Mediaâs Role in Improving Breastfeeding Success
- References
- Index
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Yes, you can access Breastfeeding and Media by Katherine A. Foss in PDF and/or ePUB format, as well as other popular books in Social Sciences & Journalism. We have over 1.5 million books available in our catalogue for you to explore.