The Rise of Positive Luxury
eBook - ePub

The Rise of Positive Luxury

Transformative Research Agenda for Well-being, Social Impact, and Sustainable Growth

  1. 236 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

The Rise of Positive Luxury

Transformative Research Agenda for Well-being, Social Impact, and Sustainable Growth

About this book

Offering a holistic approach to positive luxury, this comprehensive book provides a novel framework grounded in the new paradigm of Transformative Luxury Research (TLR) stream. TLR helps luxury businesses and researchers develop in-depth knowledge about the mechanisms and factors that shape the future of positive luxury thinking and doing while promoting collective and individual well-being outcomes, social justice, eco-friendly practices, and sustainable growth, involving various stakeholders, communities, and institutions across developed and developing countries.

Through a wide range of empirical, methodological, and theoretical contributions, examining the social, environmental, organizational, political, and cultural issues in responsible luxury marketing, this book explores the relationship between luxury consumption, production, and well-being outcomes. It offers a comprehensive overview of how luxury businesses can transform their practices and thus play an active role in promoting positive luxury within the industry and beyond along with enhancing their competitiveness, innovation, and profitability.

The idea of well-being outcomes and sustainable growth, as applied in the TLR agenda, calls for synergistic theoretical and practical approaches. The content of this book, through different exciting chapters, will generate novel ideas to promote positive luxury business models leading luxury firms to transform their practices by advancing the current understanding of ethical and responsible business practices, which contribute to individual and collective well-being within the luxury field.

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Yes, you can access The Rise of Positive Luxury by Wided Batat in PDF and/or ePUB format, as well as other popular books in Business & Advertising. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Routledge
Year
2022
eBook ISBN
9781000624168
Edition
1
Subtopic
Advertising

Table of contents

  1. Cover
  2. Half Title Page
  3. Title Page
  4. Copyright Page
  5. Table of Contents
  6. List of figures
  7. List of tables
  8. List of photographs
  9. List of contributors
  10. Preface
  11. About the Author
  12. Part One Transformative Luxury Research (TLR) to promote positive luxury
  13. Part Two Advancing Transformative Luxury Research (TLR) to achieve well-being, social impact, and innovation
  14. Part Three The role of Transformative Luxury Research (TLR) in promoting positive luxury thinking and doing
  15. Index