
Public Diplomacy in Vietnam
National Interests and Identities in the Public Sphere
- 272 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
About this book
This book explores how Vietnam's leadership conceptualises and conducts public diplomacy (PD) and offers a comparative analysis with regional powers. Drawing on social constructivism as its theoretical framework it investigates the rationale behind an authoritarian regime's implementation of public diplomacy to contribute to a better understanding of the broader framework of foreign-domestic policy. This theoretical and practical exploration of Vietnam's PD in cases of cultural diplomacy, South China Sea diplomacy and online activism situates it in the general academic and theoretical discussion on soft power. Key variables to the conceptualisation and conduct of Vietnam's PD, namely national interest, national identity and changing information technologies, especially the Internet and social media, are also thoroughly investigated. With crosscutting themes ranging from politics and international relations to communication studies, it will appeal to students and scholars of identity politics, populism and nationalism.
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Table of contents
- Cover
- Half-Title
- Series
- Title
- Copyright
- Dedication
- Contents
- List of figures
- List of tables
- Acknowledgements
- Abbreviations
- A note on the text
- 1 Introduction to Vietnam’s public diplomacy
- 2 The long road of public diplomacy
- 3 An integrative framework for new public diplomacy
- 4 Vietnamese contemporary conceptualisation of public diplomacy
- 5 National interests, identities, and Public diplomacy
- 6 Information and communication technologies and public diplomacy
- 7 Vietnamese public diplomacy in action
- 8 Conclusions and suggestions
- Bibliography
- Index