A Design Driven Guide for Entrepreneurs
Strategies for Starting up in a Multiverse
Rhea Alexander, Rose Pember, Joseph Press, Kiely Sweatt
- 252 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
A Design Driven Guide for Entrepreneurs
Strategies for Starting up in a Multiverse
Rhea Alexander, Rose Pember, Joseph Press, Kiely Sweatt
About This Book
A new wave of entrepreneurs is leading a global paradigm shift towards values-driven business. This book empowers you to challenge the status quo and create value through its unique and adaptive approach to venture-building by design.
Authored by a multidisciplinary team of practicing design strategists, business leaders, academics, and entrepreneurs, this hands-on guide models strategic design as a mindset for starting up: framing problems, applying methods, identifying opportunities, and creating pathways forward through futures and systems thinking. Carefully curated case studies of young impact-driven entrepreneurs along with resources, including action-based frameworks, diagrams, and templates for founders to replicate, and a reader's checklist to enable the transformation of daily practice, will open new dimensions that amplify the global shift towards a more regenerative world and a multiverse of possibilities.
Are you ready to journey to places where ideas for products, services, and experiences transform how we live and work? Then this guide is for you: the Design-Driven Entrepreneur.