eBook - ePub

Pricing for Success

Name: Pricing for Success
Author: Mark Peacock

Mark Peacock,

English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Pricing for Success

Mark Peacock,

About this book

Perfecting your pricing is fundamental to the success of your business. It affects how your customers perceive you, it can make or break a sale, and it's the most powerful key to profitable and sustainable growth.

But how do you know your pricing is right? How do you approach making this most crucial of decisions with confidence and clarity?

In Pricing for Success, leading pricing expert Mark Peacock takes a fresh look at the power and psychology of pricing and walks you clearly through seven essential steps that will improve your pricing, delight your customers, and create a more profitable business.

Through an illuminating and informative blend of straightforward examples, templates and real-life case-studies, presented alongside over fifty expert pricing tips, tools and tactics, you'll discover:

Why pricing is your biggest lever for profitable growth.
The persuasive pricing techniques that have the biggest impact.
How customer-driven approaches make it easier to boost your bottom line.
The surprising truth about premium pricing and how it's easier to sell.
How to cleverly structure your offer so you can optimise your prices.
How to avoid common pricing pitfalls and lose your fear of losing business.

The time you spend on getting this right is the best investment you'll make in your business. So, stop leaving money on the table, start taking control of your pricing and create a powerful new approach to pricing that will unlock higher profits and provide sustainable business growth.

Frequently asked questions

Yes, you can cancel anytime from the Subscription tab in your account settings on the Perlego website. Your subscription will stay active until the end of your current billing period. Learn how to cancel your subscription.

At the moment all of our mobile-responsive ePub books are available to download via the app. Most of our PDFs are also available to download and we're working on making the final remaining ones downloadable now. Learn more here.

Perlego offers two plans: Essential and Complete

Essential is ideal for learners and professionals who enjoy exploring a wide range of subjects. Access the Essential Library with 800,000+ trusted titles and best-sellers across business, personal growth, and the humanities. Includes unlimited reading time and Standard Read Aloud voice.
Complete: Perfect for advanced learners and researchers needing full, unrestricted access. Unlock 1.4M+ books across hundreds of subjects, including academic and specialized titles. The Complete Plan also includes advanced features like Premium Read Aloud and Research Assistant.

Both plans are available with monthly, semester, or annual billing cycles.

We are an online textbook subscription service, where you can get access to an entire online library for less than the price of a single book per month. With over 1 million books across 1000+ topics, we’ve got you covered! Learn more here.

Look out for the read-aloud symbol on your next book to see if you can listen to it. The read-aloud tool reads text aloud for you, highlighting the text as it is being read. You can pause it, speed it up and slow it down. Learn more here.

Yes! You can use the Perlego app on both iOS or Android devices to read anytime, anywhere — even offline. Perfect for commutes or when you’re on the go.
Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app.

Yes, you can access Pricing for Success by Mark Peacock in PDF and/or ePUB format, as well as other popular books in Business & Contabilità. We have over one million books available in our catalogue for you to explore.