Social Identity and Discourses in Chinese Digital Communication
eBook - ePub

Social Identity and Discourses in Chinese Digital Communication

  1. 258 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

Social Identity and Discourses in Chinese Digital Communication

About this book

Examining how diverse social identities are constructed in digital communication in China, this edited collection provides a multidimensional exploration of the diverse, discursive forms and practices used to construct and present the "self" online. Contributing authors provide analyses of China's digital communication platforms, such as social media platforms, news websites and short video applications, drawing from a wealth of data to study daily practices of digital performance of identity and maintenance of social bonds.

Comprised of nine chapters, this essential volume is divided into three distinct sections, taking a hierarchical approach to analysing social identities within Chinese digital communication at the micro, meso and macro levels. Diverse methodologies are applied throughout, incorporating insights from both linguistic theories and semiotic or textually oriented analyses, while also considering the wider societal contexts.

Readers are encouraged to analyse the main features of this digital culture and to investigate how language and discourse are encountered through media. This book will be of value to a wide variety of scholars and students in sociolinguistics, communication studies and Asian studies.

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Yes, you can access Social Identity and Discourses in Chinese Digital Communication by Hongqiang Zhu,Debing Feng,Xinren Chen in PDF and/or ePUB format, as well as other popular books in Languages & Linguistics & Communication Studies. We have over one million books available in our catalogue for you to explore.

Table of contents

  1. Cover
  2. Half-Title Page
  3. Series Page
  4. Title Page
  5. Copyright Page
  6. Table of Contents
  7. List of Figures
  8. List of Tables
  9. List of Contributors
  10. Introduction: Approaching Social Identities and Discourses in Chinese Digital Communication
  11. Part I Representation: Pragmatics, conversations, corpus linguistics
  12. Part II Multimodality and self-presentation
  13. Part III Social identity, platforms, and social capital
  14. Index