
Crisis Communication Cases from Asia
A Cultural Approach
- 204 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
About this book
This book analyzes crisis communication in Asia, focusing on how culture (broadly defined) plays a central role in the way a crisis develops and is resolved.
Using the case study method, this book offers the reader glimpses of the variety of cultures in the continent, displaying the complexity of the cross-cultural process of conducting crisis communication in this diverse environment. Each of these cases addresses the onset, evolution, and resolution of the crisis. The contributors are seasoned practitioners who have done crisis communication work in this continent and have used the same framework of five environmental variables that define culture in this book: political culture, economic systems, societal culture, media systems, and activist environments.
This edited volume is ideal for scholars and advanced students in public relations and strategic communication generally and crisis communication specifically.
Frequently asked questions
- Essential is ideal for learners and professionals who enjoy exploring a wide range of subjects. Access the Essential Library with 800,000+ trusted titles and best-sellers across business, personal growth, and the humanities. Includes unlimited reading time and Standard Read Aloud voice.
- Complete: Perfect for advanced learners and researchers needing full, unrestricted access. Unlock 1.4M+ books across hundreds of subjects, including academic and specialized titles. The Complete Plan also includes advanced features like Premium Read Aloud and Research Assistant.
Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app.
Information
Table of contents
- Cover Page
- Half-Title Page
- Endorsements Page
- Title Page
- Copyright Page
- Dedication Page
- Contents
- List of Figure and Table
- Editor Biographies
- Contributor Biographies
- Foreword by Dejan VerÄiÄ
- Introduction
- 1 Extending the Horizons of Crisis Communication Scholarship and Practice: A Socio-cultural Perspective
- 2 Vietnam: Lost in Translation: Coca-Cola's Advertisement Sparks Crisis
- 3 India: McDonald's Faces Boycott Over Halal Meat
- 4 Malaysia: Environmentalists Rally Against MNC Over Radioactive Waste
- 5 Singapore: MNC Halts Retrenchment Over Employeesā Anger
- 6 Japan: Nike's Anti-Racism Ad Sparks Backlash
- 7 China: H&M āCanceledā by Chinese Consumers Over Uyghur Cotton
- 8 Indonesia: Diversity Versus Ideology: Muslims Demand Starbucks Boycott Over LGBTQ+ Stance
- 9 Thailand: FoodPanda Faces Boycott for āTerroristā Comment
- 10 South Korea: Ignoring History Imperils Uniqlo's Business
- Epilogue by Su Lin Yeo
- Index