Create and Deliver a Killer Product Demo
eBook - ePub

Create and Deliver a Killer Product Demo

Tips and Tricks to Wow Your Customers

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Create and Deliver a Killer Product Demo

Tips and Tricks to Wow Your Customers

About this book

Create great product demos and sell more of your product with the strategies and inspiration in this book. Insightful interviews are presented with professionals who are giving killer product demos in several types of businesses today. The strategies taught in this book are based on the analysis of product demos that made history and brought millions to their companies (Apple, Intel, Microsoft, Tesla, and more).

Every day thousands of companies give demos to sell their products. In pre-sales for enterprise software a bad demo can make your product look too complex to the point where decision makers won't buy it. In Software-as-a-Service (SaaS) you need to quickly convert signups into active and paying users. At a product launch event you want a perfect demo that is both persuasive and memorable. Remember Steve Jobs?

What You'll Learn
  • Apply a simple step-by-step method to create effective product demonstrations
  • Know the 5 steps to create a wow moment
  • Study the first exhaustive analysis of product demos that made history: Douglas Engelbart's Mother of All Demos; Steve Job's Macintosh, iPod, and iPhone; and many more
  • Avoid common mistakes and maximize your presence as a technical presenter
  • Align your demo with your sales process in enterprise software, Software-as-a-Service (SaaS), mobile apps, etc.
  • Be aware of trends in technology for product demos
Who This Book Is For

Startup entrepreneurs, sales engineers, executive or sales representatives, and other professionals

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Information

Publisher
Apress
Year
2018
Print ISBN
9781484239537
eBook ISBN
9781484239544
Topic
Business
Subtopic
Business Communication
Index
Business

Table of contents

  1. Cover
  2. Front Matter
  3. 1. Introduction
  4. 2. Killer Product Demos
  5. 3. How to Craft Your Demo
  6. 4. Unique Demo Structures and Timelines
  7. 5. Create a WOW Moment
  8. 6. Dissection of Amazing Product Demos
  9. 7. Preparation
  10. 8. How to Avoid Common Glitches
  11. 9. Weapons for Delivering Effective Technical Presentations
  12. 10. Trends in Technology
  13. 11. Demo Your Product, Sell a Dream
  14. Back Matter

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Yes, you can access Create and Deliver a Killer Product Demo by Oscar Santolalla in PDF and/or ePUB format, as well as other popular books in Business & Business Communication. We have over 1.5 million books available in our catalogue for you to explore.