
On the Sidelines
Gendered Neoliberalism and the American Female Sportscaster
- 186 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
About this book
Winner of the 2022 Outstanding Book Award from the National Communication Association When sports fans turn on the television or radio today, they undoubtedly find more women on the air than ever before. Nevertheless, women sportscasters are still subjected to gendered and racialized mistreatment in the workplace and online and are largely confined to anchor and sideline reporter positions in coverage of high-profile men's sports. In On the Sidelines Guy Harrison weaves in-depth interviews with women sportscasters, focus groups with sports fans, and a collection of media products to argue that gendered neoliberalismāa cluster of exclusionary twenty-first-century feminismsāmaintains this status quo. Spinning a cohesive narrative, Harrison shows how sportscasting's dependence on gendered neoliberalism broadly places the onus on women for their own success despite systemic sexism and racism. As a result, women in the industry are left to their own devices to navigate double standards, bias in hiringand development for certain on-air positions, harassment, and emotional labor. Through the lens of gendered neoliberalism, On the Sidelines examines each of these challenges and analyzes how they have been reshaped and maintained to construct a narrow portrait of the ideal neoliberal female sportscaster. Consequently, these challenges are taken for granted as "natural, " sustaining women's marginalization in the sportscasting industry.
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Information
Table of contents
- Cover
- Series Page
- Title Page
- Copyright Page
- Dedication
- Contents
- Foreword
- Preface
- The Pregame Show
- 1. Postfeminism, White Femininity, and Sportscastingās Double Standards
- 2. Sportscastingās Glass Booth
- 3. Gendered Offline and Online Harassment in Sportscasting
- 4. The Woman Sportscasterās Affective Labor
- The Postgame Show
- Notes
- References
- Index
- About Guy Harriso
- About Julie DiCaro
- Series List