
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Artificial Intelligence in Business Management
About this book
Artificial Intelligence in Business Management is a review of artificial intelligence (AI) applications in businesses. This book adopts a cross-disciplinary strategy toward AI adoption. Book chapters explore many projects that go beyond simple data management and accessibility to showcase the growing role of artificial intelligence and machine learning in the enterprise data space. AI methods for tackling marketing and commercial strategies, as well as the use of AI and machine learning in tourism, insurance and healthcare systems, are discussed. A study on the significance of cultural assets in evaluating risks and protection is also presented. The content gives valuable insights on the application and implications of artificial intelligence and machine learning from this book to readers aiming for corporate roles, such as directors, executives, senior software developers, and digital transformation managers. The book is an essential resource for researchers and professionals in business, economics, and allied disciplines. Readership Researchers and professionals in business, economics and allied disciplines.
Frequently asked questions
- Essential is ideal for learners and professionals who enjoy exploring a wide range of subjects. Access the Essential Library with 800,000+ trusted titles and best-sellers across business, personal growth, and the humanities. Includes unlimited reading time and Standard Read Aloud voice.
- Complete: Perfect for advanced learners and researchers needing full, unrestricted access. Unlock 1.4M+ books across hundreds of subjects, including academic and specialized titles. The Complete Plan also includes advanced features like Premium Read Aloud and Research Assistant.
Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app.
Information
Table of contents
- Welcome
- Table of Content
- Title
- BENTHAM SCIENCE PUBLISHERS LTD.
- FOREWORD
- PREFACE
- Artificial Intelligence and Aspects of Marketing
- The Impact of AI on Customer Experiences in the Tourism and Hospitality Industry in Emerging Economies
- Machine Learning for Marketing Practitioners
- Artificial Intelligence (AI) on Management of Finance and Accounts
- The Role of Artificial Intelligence on Firm's Human Resources Management
- The Role of AI in Promoting Responsible and Sustainable Tourism
- Artificial Intelligence and Innovation in Organizations