- 240 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
The Semiotics of the COVID-19 Pandemic
About this book
Focusing on the discursive dimension of the COVID-19 pandemic from a semiotic perspective, this book uses semiotic theory and methods to analyse the meaning-making mechanisms and dynamics that occurred during, and revolved around, the pandemic.
Demonstrating the utility of semiotic theory, concepts and analytical methods to make sense of discursive phenomena like those triggered by the COVID-19 pandemic, the book explores in detail:
· the blame-attribution discourses that emerged at the beginning of the pandemic;
· how the coronavirus was brought to life in plastic and visual manifestations as a monster that poses a threat to humans;
· how the collective actor 'the healthcare workers' was constructed in discourse and axiologised in positive terms;
· the semiotics of the body during the pandemic, with a focus on the face, facemasks, social distancing and the uses of the body in online environments;
· the idea of a 'new' normality following the pandemic.
The book examines different dimensions of the COVID-19 pandemic, including examples from Europe, Latin America and the United States and a wide range of images, texts, practices and objects, in order to highlight the importance of its discursive and semiotic nature.
Demonstrating the utility of semiotic theory, concepts and analytical methods to make sense of discursive phenomena like those triggered by the COVID-19 pandemic, the book explores in detail:
· the blame-attribution discourses that emerged at the beginning of the pandemic;
· how the coronavirus was brought to life in plastic and visual manifestations as a monster that poses a threat to humans;
· how the collective actor 'the healthcare workers' was constructed in discourse and axiologised in positive terms;
· the semiotics of the body during the pandemic, with a focus on the face, facemasks, social distancing and the uses of the body in online environments;
· the idea of a 'new' normality following the pandemic.
The book examines different dimensions of the COVID-19 pandemic, including examples from Europe, Latin America and the United States and a wide range of images, texts, practices and objects, in order to highlight the importance of its discursive and semiotic nature.
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Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app.
Yes, you can access The Semiotics of the COVID-19 Pandemic by Sebastián Moreno Barreneche in PDF and/or ePUB format, as well as other popular books in Languages & Linguistics & Communication Studies. We have over one million books available in our catalogue for you to explore.
Information
Table of contents
- Cover
- Halftitle Page
- Dedication Page
- Title Page
- Contents
- List of Figures
- Preface
- Acknowledgements
- 1 The Covid-19 Pandemic in Context
- 2 Using Semiotics to Study Contemporary Events
- 3 A Semiotic Account of the Covid-19 Pandemic
- 4 Pandemic Blaming, Shaming and Scapegoating
- 5 The Coronavirus, an Evil Enemy
- 6 The (Super)Heroic Healthcare Workers
- 7 The Pandemic in the Media
- 8 The Body in the Times of a Pandemic
- Epilogue. The Post-pandemic New Normal
- Notes
- References
- Index
- Imprint