
- 216 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
About this book
TV's American Dream examines how the U.S. television industry in the 2010s pursued audiences whose ideas about hope, fairness, work, and economic class were shaped by the Great Recession. While Americans navigated the trauma of the economic meltdown, the television industry faced growing pressure stemming from new program distribution and viewing methods, increasingly fragmented audiences, shifts in methods of advertising, and regulatory changes. To cut through the clutter of television content to appeal to elusive viewers, television programming reimagined some of the traditional representations of the American Dream and continued to bolster others. Exploring shows on different platforms from legacy networks to Netflix, Selznick takes a deep dive into representations of the American Dream on television. Each chapter of this book focuses on a particular strategy mobilized in the second decade of the new century to speak to audiences about their expectations for and concerns about the Dream. Bringing together research on industrial practices with an examination of sociocultural context, TV's American Dream d emonstrates how interconnected forces give rise to the television programs that reinforce and redefine audiences' ideas about the world in which they live.
Frequently asked questions
- Essential is ideal for learners and professionals who enjoy exploring a wide range of subjects. Access the Essential Library with 800,000+ trusted titles and best-sellers across business, personal growth, and the humanities. Includes unlimited reading time and Standard Read Aloud voice.
- Complete: Perfect for advanced learners and researchers needing full, unrestricted access. Unlock 1.4M+ books across hundreds of subjects, including academic and specialized titles. The Complete Plan also includes advanced features like Premium Read Aloud and Research Assistant.
Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app.
Information
Table of contents
- Cover
- Half-Title
- Dedication
- Title
- Contents
- Acknowledgments
- Introduction: Introducing the Dream: Everything Changes
- 1 Franchising the Dream: Tentpole Television
- 2 Believing the Dream: Network Rebranding
- 3 Transgressing the Dream: Signature Comedies
- 4 Rerunning the Dream: Television Syndication
- Conclusion: Holding on to the Dream: Everything Changes
- Works Cited
- Index
- Copyright