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About this book
An international team of experts explores how streaming services are disrupting traditional storytelling.
The rise of streaming has dramatically transformed how audiences consume media. Over the last decade, subscription video-on-demand (SVOD) services, including Netflix, Prime Video, and Disney+, have begun commissioning and financing their own original movies and TV shows, changing the way and the rate at which content is produced across the globe, from Mexico City to Mumbai.
Streaming Video maps this international production boom and what it means for producers, audiences, and storytellers. Through eighteen richly textured case studies, ranging from original Korean dramas on Netflix to BluTV's experimental Turkish series, the book investigates how streaming services both disrupt and maintain storytelling traditions in specific national contexts. To what extent, and how, are streamers expanding norms of television and film storytelling in different parts of the world? Are streamers enabling the creation of content that would not otherwise exist? What are the implications for different viewers, in different countries, with different tastes? Together, the chapters critically assess the impacts of streaming on twenty-first century audiovisual storytelling and rethink established understandings of transnational screen flows.
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Information
Table of contents
- Cover
- Half Title
- Series Page
- Title Page
- Copyright
- Dedication
- Contents
- Introduction: Streaming Stories
- 1. Why SVOD Commissions Matter
- 2. Conceptualizing the National and the Global in SVOD Original Production
- 3. Place in Netflix Original Police Drama: Local Signifiers and Global Audiences
- 4. âOTT Is Exactly What TV Is Notâ: Structural Adjustment and Shifts in Indian Scriptwriting
- 5. Challenging Cultural and Political Taboos: A Turkish SVODâs Experiments in Taboo Comedy
- 6. Argentina on Demand: Streaming Crisis, Gangsters, and Athletes
- 7. Girls from Ipanema and Netflixâs Deviations from Brazilian Serial Storytelling Norms
- 8. Originals with a Spanish Flavor: Netflixâs Cable Girls and the Reinvention of Broadcast TV Drama for Video-on-Demand Services
- 9. The Secret Life of the Jordanian Teenager: Netflix and Storytelling Opportunities in MENA
- 10. A New Style of K-Drama in Netflix Originals: Generic and Stylistic Experiments in Korean âGenre Dramasâ
- 11. A New Era of Creative Freedom: How Tencent Originals Are Reinvigorating Chinese Talk Shows
- 12. Long Live the Rainbow Nation? How Showmax and Netflix Originals Narrate Cultural Diversity in South Africa
- 13. The Return of Indigenismo in Netflix Mexico
- 14. Dark Narratives or Sunny Stories? Appropriating Global Teen Drama in Italian Netflix Originals
- 15. SVODsâ Innovation in Childrenâs Content
- 16. SVOD Original Film Commissioning: Expanding the Boundaries of Commercial Film?
- 17. To All the Romantic Comedies Iâve Loved Before: How Netflix Reinvigorated a Genre
- 18. iROKOtv Originals and the Construction of Gender Relations in Nollywood Family Films
- Acknowledgments
- About the Editors
- About the Contributors
- Index