Legends and Soles
eBook - ePub

Legends and Soles

Business, Creativity and Basketball – A Memoir of an Improbable Life

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Legends and Soles

Business, Creativity and Basketball – A Memoir of an Improbable Life

About this book

The brilliant autobiography from the 'saviour of Nike'

If you're a sneaker head, you know him as the Savior of Nike. If you've watched Air you saw Matt Damon's portrayal of the man who discovered Michael Jordan and how he revolutionized the payment structure of endorsements for athletes. Legends and Soles tells Sonny's story – his blind-sided firing by Nike Chairman Phil Knight, the landmark 2021 Supreme Court decision that upended big-time college sports, the countless days and nights of watching athletes compete, and so much more that only Sonny can retell.

Written in collaboration with six-time New York Times bestselling author Armen Keteyian, Legends and Soles provides truth to storylines and headlines including:

· Vaccaro's pivotal role in the never-before-told story of the courting and signing of Michael Jordan

· How Nike, at the behest of an embittered Knight, went as far as having the Portland FBI investigate Vaccaro who was working for archival Adidas on a RICO charge of corporate espionage

· His close relationships with NBA superstars Kobe Bryant, LeBron James, Kevin Garnett and Tracy McGrady and Hall of Fame coaches Jerry Tarkanian of UNLV and John Thompson of Georgetown

· The high stakes drama behind the O'Bannon lawsuit that changed the entire landscape in college sports

· Filled with in-depth stories and photos illuminating some of Sonny's most treasured career memories, Legends and Soles is the long-awaited memoir of a giant in the story of American sports.

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Information

Publisher
HarperCollins
Year
2025
Print ISBN
9780008738969
eBook ISBN
9780008738976

Table of contents

  1. Title Page
  2. Copyright
  3. Note to Readers
  4. Dedication
  5. Epigraph
  6. Contents
  7. Prologue
  8. 1. Backstory: Steel Town Kid
  9. 2. Ticket Out of Trafford
  10. 3. The Roundball Classic: My Professional Birthplace
  11. 4. The Other Big Ten
  12. 5. A Bagful of Shoe Ideas
  13. 6. On Board with Nike
  14. 7. The Inimitable, Irreplaceable Field General
  15. 8. The Banzai Blitz of ’78
  16. 9. The NCAA’s Endless Tark Hunt
  17. 10. My Alter Ego: Vegas Sonny
  18. 11. The Camp That Fell Into My Lap
  19. 12. The Genesis of Jordan
  20. 13. Sonny, Meet Mr. Michael Jordan
  21. 14. Packer Seals the Deal
  22. 15. In the Vortex of Jordan Mania
  23. 16. When Jordan Almost Walked
  24. 17. When Push Comes to Shove
  25. 18. The Crash of Flight 23
  26. 19. Fourteen Years and Ten Minutes
  27. 20. Team Jordan Reconvenes to Save Adidas
  28. 21. Jellybean’s Kid
  29. 22. T-Mac: 175 to 1
  30. 23. A Betrayal in Malibu
  31. 24. Reebok: My Shoe Wars Swan Song
  32. 25. Barnstorming Academia
  33. 26. The Tide Turns: Hausfeld Takes the Case
  34. 27. Mr. O’Bannon, Please Raise Your Right Hand
  35. 28. A Contentious Un-Raveling
  36. 29. Air: A Hollywood Nanosecond
  37. Encore
  38. Acknowledgments
  39. Photo Section
  40. About the Author
  41. About the Publisher

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Yes, you can access Legends and Soles by Sonny Vaccaro,Armen Keteyian in PDF and/or ePUB format, as well as other popular books in Design & Business Biographies. We have over 1.5 million books available in our catalogue for you to explore.