
- English
- ePUB (mobile friendly)
- Available on iOS & Android
About this book
In an increasingly data-centric world, we all need to know how to read and interpret statistics. But where do we begin?
This book breaks statistical terms and concepts down in a clear, straightforward way. From understanding what data are telling you to exploring the value of good storytelling with numbers, it equips you with the information and skills you need to become statistically literate.
It also:
- Dispels misconceptions about the nature of statistics to help you avoid common traps.
- Helps you put your learning into practice with over 60 Tasks and Develop Your Skills activities.
- Draws on real-world research to demonstrate the messiness of data – and show you a path through it.
Approachable and down to earth, this guide is aimed at undergraduates across the social sciences, psychology, business and beyond who want to engage confidently with quantitative methods or statistics. It forms a reassuring aid for anyone looking to understand the foundations of statistics before their course advances, or as a refresher on key content.
Frequently asked questions
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Information
Table of contents
- Cover
- Half Title
- Title Page
- Copyright Page
- Contents
- About The Author
- Online Resources
- 1 Introduction
- 2 Building a Foundation
- 3 Polls and Surveys
- 4 Introduction to Categorising and Visualising Data
- 5 The Language of Statistics and Statistical Inference
- 6 An Introduction to Data Stories
- 7 Media Reports and Social Media Platforms
- 8 Experiments and Observational Methods in Research
- 9 How to Read Journals with Quantitative Data
- 10 Telling Stories with Descriptive Data, Tables, and Graphs
- 11 Common Misconceptions in Statistics and Statistical Literacy
- 12 Statistics Communicated Badly
- 13 The Power of Statistical Literacy and Statistical Reasoning
- Appendix Answers to chapter questions
- Glossary
- Index