eBook - ePub
Mediating Gender in African Social Media
Representation, Commodification, and Sexuality
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
Mediating Gender in African Social Media
Representation, Commodification, and Sexuality
About this book
Through African case studies, this book explores how gender and sexuality are articulated on social media.
While the representation of gender in mainstream media has been studied for many decades, this book fills a gap by focusing on social media platforms like Facebook, X, Instagram, and Tik Tok, and examining representation, commodification, and sexuality on these platforms. The contributors hold a mirror to society and reflect on the issues in our current world of empowerment, where sexuality and gender preferences are respected, and sexual rights are protected by constitutions in progressive democracies. Through their research, Shepherd Mpofu, Kealeboga Aiseng, and the contributors strive to alter the male gaze, commercial benefits of commodification, and African culture as benefited and influenced by patriarchal societies.
While the representation of gender in mainstream media has been studied for many decades, this book fills a gap by focusing on social media platforms like Facebook, X, Instagram, and Tik Tok, and examining representation, commodification, and sexuality on these platforms. The contributors hold a mirror to society and reflect on the issues in our current world of empowerment, where sexuality and gender preferences are respected, and sexual rights are protected by constitutions in progressive democracies. Through their research, Shepherd Mpofu, Kealeboga Aiseng, and the contributors strive to alter the male gaze, commercial benefits of commodification, and African culture as benefited and influenced by patriarchal societies.
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Yes, you can access Mediating Gender in African Social Media by Shepherd Mpofu,Kealeboga Aiseng in PDF and/or ePUB format, as well as other popular books in Politique et relations internationales & Politique africaine. We have over one million books available in our catalogue for you to explore.
Information
Table of contents
- Cover
- Half-Title
- Series
- Title
- Contents
- Introduction: Social Media and Gender in Africa: Representation, Commodification, and Sexuality
- 1 A Feminist Reading of Sexualized Chicken: A Case of Mamboās Chicken Social Media Commercials
- 2 A Psychoanalytic Critique of Women Commodification and Commercialization in Social Media
- 3 Objectification and Exaggeration: Platformatized Representation of the Female Gender in Social Media Comedy Skits
- 4 Power and Control of Oneās Body and Sexuality in Online Performances: An Analysis of How Nicki Minajās Music Videos Assert a Female Independence, Agency, and Control of Their Sexuality
- 5 Paradise in Exchange for Hell: The Female Body as a Site of Modern Slavery in Jackie Phamotseās Bare
- 6 Gendering Violence Through Body-Shaming Online: A Case of Linda Masarira, President of LEAD Political Party in Zimbabwe
- 7 Unchecked Cyber Misogyny?: An Analysis of Female Journalists Harassment Online in South Africa and Kenya
- 8 Light/Fair Skin as Beautiful: The Lingering Colonial Violation of Black Identity in Botswana
- 9 Materialized Identities: Exploring the āIndoda Mustā Phenomena and Its Effects Through Social Media Multimodalities
- 10 Mobilizing Instagram Research: The Walk-Through Approach to Navigate Participatory Cultures and Gender Performativity
- 11 Gender-Bending and Cross-Dressing: Analysis of Self-Representation and Gender Performativity in the Nigerian Entertainment Industry
- 12 āYouāre a Man, Claim Your Spaceā: Performing Masculinity on Kenyan Twitter Platforms
- About the Editors and Contributors
- Index
- Copyright