eBook - ePub

Strategic Strikes

Name: Strategic Strikes
ISBN: 9798891882102

Mastering Your Communications in the Cage Match of Public Opinion

Patrick Riccards,

English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Strategic Strikes

Mastering Your Communications in the Cage Match of Public Opinion

Patrick Riccards,

About this book

Strategic Strikes is not for the faint-hearted communicator. Patrick Riccards—a veteran strategist with decades in political warfare, crisis PR, and nonprofit leadership—offers a blunt, battle-tested guide to mastering communications when the stakes are high and the plan's gone to hell.

Drawing parallels between strategic communications and mixed martial arts, Riccards shows that survival isn't about polish—it's about instinct, precision, and pressure-tested strategy. From corporate disasters to campaign collapses, his stories reveal what really works when you're backed into a corner and the cameras are rolling.

You'll learn how to:

Spot and counteract bias in media and public perception
Strike first with messaging that hits—and sticks
Read your audience like a fighter reads an opponent

No buzzwords. No fluff. Just the hard truths about how to lead communications under pressure, drawn from real-world experience. If you're tired of stale PR tactics and ready to dominate the narrative, this is your book.

Public opinion is a cage match. Stop dancing. Start striking.

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Yes, you can access Strategic Strikes by Patrick Riccards in PDF and/or ePUB format, as well as other popular books in Business & Marketing. We have over one million books available in our catalogue for you to explore.