eBook - ePub

The Entrepreneurial Mindset

Name: The Entrepreneurial Mindset
ISBN: 9781422160718

Strategies for Continuously Creating Opportunity in an Age of Uncertainty

Rita Gunther McGrath,

Ian MacMillan,

400 pages
English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

The Entrepreneurial Mindset

Strategies for Continuously Creating Opportunity in an Age of Uncertainty

Rita Gunther McGrath,

Ian MacMillan,

About this book

The Entrepreneurial Mindset offers a refreshingly practical blueprint for thinking and acting in environments that are fast-paced, rapidly changing, and highly uncertain. It provides both a guide to energizing the organization to find tomorrow's opportunities and a set of entrepreneurial principles you can use personally to transform the arenas in which you compete. The authors present simple but powerful ways to stop thinking and acting by the old rules and start thinking with the discipline of a habitual entrepreneur.They show how to: eliminate paralyzing uncertainty by creating an entrepreneurial frame that shapes a shared understanding of what is to be accomplished; create a richly stocked opportunity register to redesign existing products, find new sources of differentiation, resegment existing markets, reconfigure market spaces, and seize the huge upside potential of breakthroughs; build a dynamic portfolio of businesses and options that continuously move your organization toward the future while simultaneously leaving the past behind; execute dynamically your ideas so that you can move fast, with confidence and without undue risk; and develop your own way of leading with an entrepreneurial mindset to create a vibrant entrepreneurial climate within your organization.

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Yes, you can access The Entrepreneurial Mindset by Rita Gunther McGrath, Ian MacMillan in PDF and/or ePUB format, as well as other popular books in Business & Entrepreneurship. We have over one million books available in our catalogue for you to explore.