HBR's 10 Must Reads 2018

The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article "Customer Loyalty Is Overrated") (HBR's 10 Must Reads)

Harvard Business Review, Michael E. Porter, Robert S. Kaplan, Daniel Kahneman, Roger L. Martin

• Publisher: Harvard Business Review Press
• Year: 2017
• Print ISBN:
  9781633693067
• eBook ISBN:
  9781633693074
• Topic: Personal Development
• Subtopic: Business Strategy

The definitive management ideas of the year from Harvard Business Review.

• Includes the definitive ideas of the year, all in one place, selected by HBR's editors.
• Gives readers the opportunity to catch up on a year's worth of recent ideas from HBR quickly—or collect articles over time.
• Includes articles on leadership, strategy, and management by top thinkers in business today.

Audience: Leaders and aspiring leaders, particularly those familiar with Harvard Business Review and who want a recap of the year's ideas in management, or those who are new to the magazine and looking for a way to familiarize themselves with its content.

Table of contents

• Cover
• Title Page
• Copyright
• Contents
• Editors’ Note
• Customer Loyalty Is Overrated: by A.G. Lafley and Roger L. Martin
• Noise: How to Overcome the High, Hidden Cost of Inconsistent Decision Making: by Daniel Kahneman, Andrew M. Rosenfield, Linnea Gandhi, and Tom Blaser
• Visualizations That Really Work: by Scott Berinato
• Right Tech, Wrong Time: by Ron Adner and Rahul Kapoor
• How to Pay for Health Care: by Michael E. Porter and Robert S. Kaplan
• The Performance Management Revolution: by Peter Cappelli and Anna Tavis
• Let Your Workers Rebel: by Francesca Gino
• Why Diversity Programs Fail: by Frank Dobbin and Alexandra Kalev
• What So Many People Don’t Get About the U.S. Working Class: by Joan C. Williams
• The Truth About Blockchain: by Marco Iansiti and Karim R. Lakhani
• The Edison of Medicine: by Steven Prokesch
• About the Contributors
• Index