Type Matters
eBook - PDF

Type Matters

The Rhetoricity of Letterforms

  1. 413 pages
  2. English
  3. PDF
  4. Available on iOS & Android
eBook - PDF

Type Matters

The Rhetoricity of Letterforms

About this book

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Information

Publisher
Parlor Press, LLC
Year
2017
Print ISBN
9781602359734
eBook ISBN
9781602359789
Topic
Design
Subtopic
Graphic Design

Table of contents

  1. Front cover
  2. Series page
  3. Title page
  4. Copyright page
  5. Contents
  6. Introduction: Type Matters
  7. 1 On Type and Typographic Anatomy
  8. 2 Type Reveals Culture: A Defense of “Bad” Type
  9. 3 “Give Us Back Our Serifs”: The Cultural Rhetoric of Rage Against the [New] Google Logo
  10. 4 The Development of Typeface Personas and the Consequences of Perceived Identities
  11. 5 Nostalgia for Handwriting: The Rhetoric of Comics Lettering
  12. 6 “All Your Font Are Belong to Us”: Gaming in the Late Age of Print
  13. 7 Why I Hate Times New Roman, and Other Confessions of a Creative-Critical Scholar
  14. 8 Why Bookerly Isn’t (and Why That’s Not Such a Terrible Thing)
  15. 9 Jan Tschichold’s Renunciation of Die Neue Typographie: The Anatomy and Ethics of a Typographical Reversal
  16. 10 Typographic Nationalism and the Banal Uniformity of Imagined Communities
  17. 11 Logotypes in Place: A Visual Rhetorical History of Cigar City
  18. 12 Font of Wisdom: The Vernacular Rhetoric of the Serenity Prayer
  19. 13 Standardized Typography in Interactive Internet Environments
  20. 14 Kinetic Typography: Reinserting Embodied Delivery into Recorded Oral Texts
  21. Type Subject Index
  22. Keyword Index
  23. Contributors
  24. Back cover

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Yes, you can access Type Matters by Christopher Scott Wyatt, Dànielle Nicole DeVoss in PDF and/or ePUB format, as well as other popular books in Design & Graphic Design. We have over 1.5 million books available in our catalogue for you to explore.