Creative Change

Why We Resist It . . . How We Can Embrace It

Jennifer Mueller

• Editorial: Mariner Books
• Año: 2017
• ISBN:
  9780544703131
• Categoría: Personal Development
• Categoría: Personal Success

"This book completely changed the way I think about creative innovation.... A must read" (Cal Newport, bestselling author of Deep Work ). Business leaders say they want creativity and need real innovation in order to thrive. But according to startling research from management professor Jennifer Mueller, these same leaders chronically reject creative solutions, even as they profess commitment to innovation. Mueller's research reveals that it's not just CEOs but educators, parents, and other social trendsetters who struggle to accept new and creative ideas. Mueller parses the tough questions these findings raise. Do we all have an inherent prejudice against creative ideas? Can we learn to outsmart this bias? Creative Change combines analysis of the latest research with practical guidance on how to shift your mindset, and offers a wealth of counterintuitive recommendations to help you embrace the creative ideas you want. "If we all crave creativity so much, why do we reject new ideas so often? Jen Mueller's smart new book unravels this puzzle." —Daniel H.Pink, New York Times –bestselling author of When and Drive "Mueller, an accomplished scholar in the management field, has developed a well-formulated argument for creativity. Her ideas and research need to be available to academics, business practitioners, and, really, everyone." — Library Journal

Index

A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z

A

accountability, for creativity, 158–59

actions, and creative leadership, 182

advantage, 17, 49

Agassi, Shai, 74–77, 147, 161

aha strategies, 111–27

analogy, 116–19, 126

combination, 119–24, 126

creative storytelling, 126–27

purpose of, 115–16

re-categorization, 124–26, 144

AI (artificial intelligence), 18–19

Amabile, Teresa, 57, 58, 83, 117

Amazon, 193

ambiguity, 6–7. See also uncertainty

analogy, 116–19, 126

Anderson, Cameron, 181

Andreessen, Marc, 99, 186

Andreessen Horowitz, 99, 186

anxiety, 68, 93

AOBiome, 123, 124

appearance, physical, 109–11

Apple, 26, 52, 104–5, 106, 168

Apple Watch, 106

artificial intelligence (AI), 18–19

arts, 174, 175

Atlantic, The (magazine), 24

audience, 122, 201–2

autocratic narcissists, 172

B

balloon embolectomy catheter, 80–81, 134–35

Barnes, Susan, 94

Barsade, Sigal, 117

behavioral priming, 89

beliefs

decision making, 33–34

implicit vs. explicit, 60

Berg, Jeff, 112

Berger, Jonah, 123

best practice approach, 78

Better Place, 73–77, 147–48, 161

bias, implicit vs. explicit, 60–63

bias against creativity, 40

decision making, 44–46

decision-making role and, 67–68

how/best mindset, 42

overcoming (see FAB framework)

recognizing, 50–52

warning signs, 69–72

Bird, Brad, 160

brainstorming

with decision makers, 198

preference for status quo, 188

Brin, Sergey, 207

broadening, 127–36

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