Business

Creative Behavior

Creative behavior refers to the ability to generate original ideas, solutions, or products through unconventional thinking and problem-solving. In a business context, creative behavior involves fostering an environment that encourages innovation, risk-taking, and out-of-the-box thinking to drive growth and competitive advantage. It encompasses activities such as brainstorming, experimentation, and embracing diverse perspectives to fuel creativity and drive business success.

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3 Key excerpts on "Creative Behavior"

  • Book cover image for: 21st Century Management: A Reference Handbook
    Creativity is not confined to a particular profession or occupation. Tradi-tionally, Creative Behaviors or pursuits were considered the realm of artists, musicians, scientists, designers, and so forth. A more contemporary view is that every function, each position in an organization, entails some degree of creative thinking and behavior. The direction in which this creativity is expressed may be different across professions and functional areas, but it is still of value to the organiza-tion. Later in the chapter, approaches to creativity that ben-efit from the diversity of perspectives available in organiza-tions will be discussed, as well as creative problem-solving processes that have been developed and can be adopted by managers in organizations to assist them in solving complex challenges they face. Innovation Innovation is a process of taking the creative ideas and solutions generated, and selected to be most appropriate to the situation, and implementing those ideas and solutions in a way that creates new value for the organization, the in-dustry, or the greater society in which they reside. The value can be economic, social, psychological, or aesthetic. This view of innovation rises out of scholarship that defines it as the deliberate introduction and implemen-tation of ideas, products, services, or technological pro-cesses designed to ultimately benefit the individual, team, organization, or wider society. In the context of business organizations, innovations can be new products or extend-ing product lines, adding new services or levels of services, expanding markets served, offering products and services to entirely new markets, deploying new technologies, and implementing new or redesigned work processes, among others.
  • Book cover image for: Human Factors of a Global Society
    eBook - PDF

    Human Factors of a Global Society

    A System of Systems Perspective

    • Tadeusz Marek, Waldemar Karwowski, Marek Frankowicz, Jussi Kantola, Pavel Zgaga, Tadeusz Marek, Waldemar Karwowski, Marek Frankowicz, Jussi Kantola, Pavel Zgaga(Authors)
    • 2014(Publication Date)
    • CRC Press
      (Publisher)
    The analyses of various types of activities of creative nature conducted by Kleysen and Street (2001) allowed the isolation of 17 types of behaviors, which comprise 5 general dimensions of innovative behavior. They include opportunity exploration , treated as looking for and recognizing opportunities to innovate and gathering information about such possibilities; generativity , related to the activities that serve the good of others and bring forth development and beneficial changes in the organization (for the employees, but also in the area of products, services, and processes); formative investigation , concerned with analysis and support for ideas, solutions, and opinions (characteristic activities comprise formulating ideas and solutions and their testing and evaluation); championing , which comprises such behaviors as propagating and promoting, which are indispensable when car-rying out potential ideas and solutions (mobilizing resources, gaining social influence, and negoti-ating); and application , which comprises implementation of solutions and their modification until they become a routine and are accepted in the organization as a standard and, as a result, the innova-tion loses its “novelty” status and turns into an “ex-innovation.” The above characteristics allow us to state that the competences necessary to undertake and efficiently realize innovative behavior exceed those which are usually associated with individual innovativeness; for example, creativity, since the key characteristic of such behaviors is the imple-mentation of ideas (which does not have to be present in the case of Creative Behaviors). Nevertheless, the fact remains that implementation/realization of ideas has a creative character as well, since the process is often related to a need to solve all kinds of problems of organizational, technological, social nature, and so forth.
  • Book cover image for: Entrepreneurship
    eBook - PDF
    • John R. Bessant, Joe Tidd(Authors)
    • 2018(Publication Date)
    • Wiley
      (Publisher)
    These days, we’re more concerned with creating value, whether in a commercial or social sense, but the core skill remains one of finding, exploring, and solving problems and puzzles, and that’s where creativity comes in. Whether we are a solo start-up entrepreneur, or a member of a team tasked with helping the organization to think “outside the box,”the main resource we need is one which we already have – creativity. So, what is creativity? The dictionary defines it as: “the use of imagination or original ideas to create something” (Oxford English Dictionary, 2016, Oxford University Press) We can use it to come up with new ideas to start our innovation journey, but we can also use it to shape and adapt them to become something which creates value at the end of the process. And the good news is that there is plenty of research to draw on which can help us understand how creativity works and how we can help it happen. For example, creativ- ity is about: Associations Studies have shown it involves the brain making links, often between hith- erto unconnected things. That’s why daydreaming or coming up with ideas while we sleep is often an important part of the story; these are times when our unconscious brain can relax and forge new and unexpected connections. Entrepreneurship in Action: The Innovator’s DNA Research at Harvard Business School 3 looking at the behavior of 3,000 executives over a six-year period found five important “discovery” skills for innovators: • associating • questioning • observing • experimenting • networking The most powerful overall driver of innovation was associating—making connections across “seemingly unrelated questions, problems, or ideas.” What is Creativity? 25 But it isn’t just wild ideas and apparently random connections. Creativity is the ability to produce work that is both novel and useful. It’s a purposive activity, one with a target in mind. The journey to get there may require playfulness, but there is a serious goal at the end.
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