The Business of Event Planning
eBook - ePub

The Business of Event Planning

Behind-the-Scenes Secrets of Successful Special Events

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

The Business of Event Planning

Behind-the-Scenes Secrets of Successful Special Events

About this book

Practical tools and expert advice for professional event planners

Before planning an event, there is much that must be done behind the scenes to make the event successful. Before any thought is even given to timing or location of the event, before the menus are selected and the decor designed, there are proposals to be written, fees and contracts to be negotiated, and safety issues to be considered. This book takes you behind the scenes of event planning and explains every aspect of organizing and strategic planning. This book will be of value to both the professional event planner and to clients who are dealing with planners.

Its comprehensive coverage includes: how to prepare winning proposals, and how to understand them if you are the client; how to determine management fees; negotiating contracts; safety issues; designing events in multicultural settings; and new technology that makes operations more efficient (such as online registration and response management, database project management tools). The book also includes practical tools such as sample letters of agreement, sample layouts for client proposals, forms, and checklists. Professional event planner Judy Allen offers first-time or professional event planners all the top-class advice they need to make their special events come off without a hitch.

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Yes, you can access The Business of Event Planning by Judy Allen in PDF and/or ePUB format, as well as other popular books in Business & Hospitality, Travel & Tourism Industry. We have over one million books available in our catalogue for you to explore.

Information

Table of contents

  1. Title Page
  2. Copyright Page
  3. Dedication
  4. PREFACE
  5. Acknowledgements
  6. Chapter 1 - THE STRATEGIC PLANNING OF EVENT DESIGN
  7. Chapter 2 - PREPARING THE PROPOSAL
  8. Chapter 3 - THE BODY OF THE PROPOSAL
  9. Chapter 4 - MANAGEMENT FEES
  10. Chapter 5 - CONTRACTUAL NEGOTIATIONS WITH SUPPLIERS
  11. Chapter 6 - CLIENT CONTRACTS
  12. Chapter 7 - SAFETY AND SECURITY
  13. Chapter 8 - EVENT PLANNING EVENT PLANNING TECHNOLOGY TOOLS AND E-MERGING TRENDS
  14. Chapter 9 - MULTICULTURAL AND FOREIGN EVENT PLANNING
  15. Chapter 10 - EVENT AND PROGRAM BRANDING
  16. Chapter 11 - CONCLUSION
  17. APPENDIX: - SAMPLE PROPOSAL LAYOUT
  18. INDEX