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Keep Your Donors
Keep Your Donors
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Keep Your Donors

The Guide to Better Communications & Stronger Relationships
Tom Ahern, Simone P. Joyaux
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📖 Book - PDF

Keep Your Donors

The Guide to Better Communications & Stronger Relationships
Tom Ahern, Simone P. Joyaux
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About This Book

Written by fundraising experts Tom Ahern and Simone Joyaux, Keep Your Donors is a new, winning guide to making disappointing donor retention rates a thing of the past. This practical and provocative book will show you how to master the strategies and tactics that make fundraising communications profitable. Filled with case studies and based in part on the CFRE and AFP job analyses, Keep Your Donors is your definitive guide to getting new donors—and keeping them—for many years to come.

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Information

Publisher
Wiley
Year
2011
ISBN
9781118044865
Topic
Business
Subtopic
Nonprofit Organizations & Charities
Edition
1

Table of contents