Leave aside for a moment how Ellis arrived at his long-term house price figuresâno data that I have seen (even if we factor in the recent downturn) report that long-term housing prices, relative to incomes or consumer prices, have become cheaper. However, Ellis errs most egregiously in another way. He does not understand how investors should measure the total potential returns that property offers.1
Neither Ellis, stock market enthusiasts, financial planners, nor you should evaluate property returns (past or future) simply on the basis of historical or expected price growth.
Frequently, even advocates of real estate investing often err in a similar way. I often read property investing advice such as, âAlways buy from a motivated sellerâ; âNever buy unless you can buy at least 20 percent below market valueâ; âAlways buy in an area poised for growth (or experiencing rapid growth).â Unfortunately, this stock market mentality that focuses upon price growth has infected the way too many people think about property.
22 SOURCES OF PROFIT FROM INVESTMENT PROPERTY
No question about it. I love price gains and will elaborate on this point as my next topic. Nevertheless, as you evaluate properties as investments, expand your perspective. Apply each one of the potential returns listed in the prologue and explained with examples in this chapter. You can achieve stock marketâbeating returns from propertyâat much lower levels of riskâin many different ways. When you fail to evaluate the full potential of a property, you not only bypass properties that could yield great profits (albeit in ways you may never thought of), you also slight the full range of profit possibilities that lie within the properties that you do buy.
Will the Property Experience Price Gains from Appreciation?
Passive price gains (as contrasted to gains from actively creating value) can arise from two unique sources: (1) appreciation and (2) inflation. Yet, in everyday conversation, most people do not differentiate between price gains that result from appreciation and those that result from inflation. Appreciation occurs when demand for a specific type of property, location, or both, grows faster than the supply of competing (substitute) properties, whereas inflation tends to push property prices upâeven if demand and supply remain in balance (although in cities such as Detroit or Buffalo, demand may slide so much that property prices lag the Consumer Price Index by a wide margin).
Homes in Central London, San Franciscoâs Pacific Heights, and Brooklynâs Williamsburg have experienced extraordinarily high rates of demand growth during the past 15 to 20 years. And since 1990, houses within a mile of the University of Florida campus have more than doubled (and in some cases tripled) in market priceâprimarily because UF students and faculty alike now prefer âwalk or bike to campusâ locations.
Areas Differ in Their Rate of Appreciation. Although properties located in Pacific Heights and Williamsburg have jumped in price at rates much greater than the rise in the Consumer Price Index (CPI), some neighborhoods in Detroit have suffered price declines of 60 to 90 percent. Appreciation does not occur uniformly or randomly. You can forecast appreciation potential using the right place, right time, right price methodology discussed in Chapter 15.
Likewise, you need not get caught in the severe, long-term downdrafts in prices that plague cities and neighborhoods that lose their economic base of jobs. Just as various socioeconomic factors point to right time, right place, right price, similar indicators can signal wrong place, wrong time, and wrong price.
Todayâs property markets seem to offer a best-of-both-worlds opportunity: You can earn good returns from cash flowâand good returns from appreciation when the economy and property supply and demand balances return to normal. In the past, in markets strong in longer-term appreciation potential (for example, coastal California or as with urban Vancouver now), investors had to sacrifice cash flow as a trade-off for expected price gain. Fortunately, that trade-off no longer exists to the degree that it used to.
You Do Not Need Appreciation. Should you invest in properties that are located in areas poised for above-average appreciation? Not necessarily. Some investors own rental properties in deteriorating areasâyet still have built up multimillion-dollar net worths. My first properties did not gain much from price increases (appreciation or inflation)âbut they consistently cash-flowed like a slot machine payoff. With one of my early apartment buildings, a $10,000 down payment grew into $100,000 of equity over 10 yearsâjust through mortgage amortization.
When you choose a quick turn, fix, and sell strategy, appreciation isnât needed. You achieve gains in equity that are unrelated to market temperature. Appreciation isnât necessarily required, either, when you buy at a price 15 to 30 percent below market value. Savvy buying can reward you with five years of appreciation-like price gainsâinstantly upon purchase. Throw out the popular (but erroneous) belief that you canât make good money with property unless its market price appreciates. Appreciation represents one highly rewarding goal to achieve, but by no means is it the only goal that counts.
Will You Gain Price Increases from Inflation?
In his book, Irrational Exuberance, the oft-quoted Yale economist, Robert Shiller, concludes (as does Charles Ellis, cited earlier) that houses perform poorly as investments. According to Shillerâs reckoning, since 1948, the real (inflation-adjusted) price growth in housing has averaged around 1âat best 2âpercent a year.
âEven if this $16,000 house [bought in 1948] sold in 2004,â says the eminent professor, âat a price of $360,000, it still does not imply great returns on this investment . . . a real (that is, inflation-adjusted) annual rate of increase of a little under 2 percent a year.â (Note that Shiller also omits rental income from his supposed investment results.)
Shiller Thinks Like an Economist, Not an Investor. Every investor wants to protect his wealth from the corrosive power of unexpected inflation. Even if we accept Shillerâs inflation-adjusted rate of price growthâand I believe it reasonable (on averageâthough savvy investors need not accept average), yet certainly not beyond critiqueâeven Shillerâs data show that property prices have kept investors ahead of inflation in every decade throughout the past 75 years.
[Side Note: Not true for stocks (or bonds). Consider the most inflationary period in U.S. history: 1966â1982. In 1966, the median price of a house equaled $25,000; the Dow Jones Index (DJIA) hit 1,000. During the subsequent 18 years, the CPI climbed steadily from 100 to 300. In 1982, the median price of a house had risen to $72,000; the 1982 DJIA closed the year at 780âbelow its nominal level of 18 years earlier.]
Inflation Risk: Property Has Protected Better than Stocks. No one knows what the future holds. Will the CPI once again start climbing at a steeper pace? At the runaway rate at which the U.S. government prints money and floats new debt, the odds weight the scale in that direction. During periods of accelerating inflation, most people would rejoice at staying even. In fact, the popularity of Treasury inflation-protected securities (TIPS) reveals that goal (and worry).
Imagine that in the early to mid-1960s you were a true-blue stocks for retirement kind of investorâand you were then age 45. In 1982, as you approach age 65, your inflation-adjusted net worth sits at maybe 30 percent of the amount you had hoped and planned to accumulate. What do you do? Stay on the job another 10 years? Sell the homestead and downsize? Borrow money from a wealthy friend who invested in property?
Property Investors Do Not Buy Indexes and Averages. Economists calculate in the nether land of aggregates and averages. Investors buy specific properties according to their personal investment objectives. An economistâs average does not capture the actual price gains (inflation plus appreciation) that real investors can earnâwhen they set price gain as their prime financial objective. Investors apply some variant of right time, right place, right price methodo...