The 30 Day MBA in International Business
eBook - ePub

The 30 Day MBA in International Business

Your Fast Track Guide to Business Success

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

The 30 Day MBA in International Business

Your Fast Track Guide to Business Success

About this book

As business becomes increasingly reliant on succeeding in export markets, the need for specialist knowledge in international trade is at its highest. With thorough explanations to describe the current international business environment as well as international case studies which include IKEA, Shell, Innocent Drinks, Ford, Match.com and Ryanair, The 30 Day MBA in International Business will boost your knowledge and help you play a more rounded role in shaping the direction of your organization. The 30 Day MBA in International Business covers all the essential elements of international trade and business, including international marketing strategy, managing international organizations and selecting global strategic partners as well as finance, accounting and human resource management. The 30 Day MBA in International Business is packed with links to free resources from the top business schools as well as an online list of sources to keep you informed on all the key business issues.Online supporting resources for this book include a bonus chapter on business communication, self-test question and answers and appendices.

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Yes, you can access The 30 Day MBA in International Business by Colin Barrow in PDF and/or ePUB format, as well as other popular books in Personal Development & Business Skills. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Kogan Page
Year
2016
Print ISBN
9780749475420
eBook ISBN
9780749475437

Table of contents

  1. Cover
  2. Guide
  3. Title Page
  4. Contents
  5. Introduction
  6. 01 Introduction to international business
  7. 02 The international business environment
  8. 03 Global business strategy
  9. 04 International marketing strategy
  10. 05 Finance and accounting
  11. 06 Managing the international organization
  12. 07 Human resource management
  13. 08 Selecting and maintaining global strategic partners
  14. 09 Ethics and social responsibility in the global marketplace
  15. 10 Entrepreneurship
  16. 11 Preparing the international business growth plan budget
  17. 12 Other central subjects
  18. Index
  19. Copyright