Internationales Management

Name: Internationales Management
ISBN: 9783170253322

Grundlagen, Umfeld und Entscheidungen

Hans-H. Bleuel,

Horst Peters,

273 pages
English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Available until 5 Dec |Learn more

Internationales Management

Grundlagen, Umfeld und Entscheidungen

Hans-H. Bleuel,

Horst Peters,

About this book

This new textbook for B.A. courses provides a rapid overview of decision-making conditions in international management - in a deliberately concise form and fully focused on explaining both study-relevant and practical economic matters for the reader. The first part initially presents the theoretical foundations of international business activity. The second section analyses the economic, political and cultural frameworks for international business, and in the third part decision-making options for international companies are presented in a function-related way. The book's special approach lies in the way it integrates business and economic content into economic arguments in the spirit of 'business economics' and an 'economics of strategy'. Tips for solving the exercises are included under 'additional material'. Lecturers are able to download additional materials from a password-protected web site.

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Yes, you can access Internationales Management by Hans-H. Bleuel, Horst Peters in PDF and/or ePUB format, as well as other popular books in Negocios y empresa & Gestión. We have over one million books available in our catalogue for you to explore.