- 280 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
About this book
Shortlisted for the 2020 Business Book Awards Nowadays, stakeholder consideration focuses as much on an organization's culture as it does on the bottom line – employees want to work for a company that has clear values and an engaging environment; customers and clients want to know they're supporting a worthwhile brand; and investors look to back socially responsible companies with good organizational health. Too often, businesses see culture change as a project with a defined end point – once the project is considered 'done', the dominant culture re-emerges and things go back to how they were. Culture Shift guides organizations on how to do things differently, ensuring that culture really does shift (with minimal budget and no external consultants) and putting culture permanently at the core of running the business. Founded on behavioural economics, Culture Shift recognises that people do not always make average assumptions or follow rational logic. Changing a culture, therefore, is not about telling people what to do and expecting them to fall neatly in line – it's about identifying where they are now and how they make decisions, in order to help them form new habits to create a sustainable culture shift, from the very top of the organization's workforce to the bottom. Using her extensive experience, Kirsty Bashforth outlines exactly what it takes to oversee sustainable culture change in an organization. The book explores how to communicate cultural expectations to a number of stakeholders; implement new, lasting habits in the workforce; effectively measure and track organizational culture; as well as deal with pushback from senior leadership when, as time passes, the planned culture shift risks falling lower on their agenda.
Frequently asked questions
- Essential is ideal for learners and professionals who enjoy exploring a wide range of subjects. Access the Essential Library with 800,000+ trusted titles and best-sellers across business, personal growth, and the humanities. Includes unlimited reading time and Standard Read Aloud voice.
- Complete: Perfect for advanced learners and researchers needing full, unrestricted access. Unlock 1.4M+ books across hundreds of subjects, including academic and specialized titles. The Complete Plan also includes advanced features like Premium Read Aloud and Research Assistant.
Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app.
Information
Table of contents
- Cover
- Half-Title Page
- Praise Page
- Dedication
- Title Page
- Contents
- Preface
- Note from the author
- Introduction – What is culture?
- PART ONE Why bother
- 1 The biggest levers
- 2 Putting off the inevitable
- 3 Getting your head around it
- 4 All the time, or a moment in time?
- 5 Alignment, alignment, alignment – I’ll say that again – alignment
- 6 Sorry, what’s the question again?
- PART TWO Setting it up
- 7 Vital ingredients
- 8 Stopping before starting
- 9 Turning everything on its head
- PART THREE The hard yards
- 10 A long, hard look in the mirror
- 11 Working out what you need from what you have
- 12 Tuning in
- 13 Adjusting the focus
- 14 Shape-shifting and the life of a chameleon
- 15 Like a stuck record
- 16 Filling buckets not spreadsheets
- PART FOUR Getting to the other side
- 17 Aren’t we done yet?
- 18 What we really meant was …
- 19 Once the adrenalin rush subsides
- 20 Stepping away and back (though possibly read this at the very start)
- PART FIVE Book on a page
- PART SIX Epilogue
- PART SEVEN Acknowledgements
- Index
- Copyright