CHAPTER 1
WHY INVEST OUT OF STATE?
Ninety percent of millionaires become so through owning real estate. More money has been made in real estate than in all industrial investments combined. The wise young man or wage earner of today invests his money in real estate.
âANDREW CARNEGIE
In 1848, Andrew Carnegie immigrated to the United States. As the son of very poor parents, he became one of the first American rags-to-riches stories. Carnegie got his start working in a cotton mill for $1.20 a week and went on to work for a telegraph office and later moved on to the Pennsylvania Railroad.
Smart and hardworking, he began investing in a variety of industries including coal, iron, oil, railroad companies, and a telegraph firm (industries he was familiar with from his past employment). By his early thirties, Carnegie had amassed his first small fortune. This capital was later used to form the Carnegie Steel Company, one of the most dominant businesses the world had ever seen at that time.
Carnegie ran the company successfully until he eventually sold it to a banker for $480 million, making him one of the worldâs richest men of his time. It allowed him to become the father of philanthropy. He penned âThe Gospel of Wealthâ and spent the rest of his life giving away the better part of his fortune while living a life many of us aspire to emulate.
It is safe to say Andrew Carnegie dominated the competition in his time. To go from a dirt-poor immigrant to one of the worldâs richest men is no small feat, and yet with all his experience, success, knowledge, and business brilliance, Carnegie encouraged those who desired to grow their wealth to invest in real estate.
Powerful stuff, right? Itâs tough to ignore the advice of a man who had seen so much, won so often, and grown to be so large. His quote above saying that more money has been made in real estate than through all industrial investments combined is powerful, and it speaks to the unique ways real estate works to grow wealth. I am one of those examples. Much like Carnegie, my family also emigrated from Scotland, and I worked in several different vocations before I began investing my wages. Like Carnegie, I have invested the profits from my endeavors in real estate for seven years. And Iâve got to say, itâs been one of the very best decisions I have made in my life.
Iâm not very big on reinventing the wheel, and Iâve never been the most creative guy. My skill set is much less exciting, but I am good at being taught how to do something, mastering it, and then finding a more efficient way to do it. Some might call it laziness, but others will say it is industriousness. However you define the motive, the fact remains that I donât like wasting time, money, or effort. You shouldnât either.
How did I get here? I took what I learned and applied it to each job I had, from being a sandwich maker at Togoâs, a waiter at steakhouses, a police officer on the streets, and now a real estate agent in California. Part of this process has always been asking, âWhy?â Why does everyone do it that way? Why is that the best? The âwhyâ behind the âwhatâ has always fascinated me. If you can understand the âwhy,â the underlying mechanics behind the result, you can find ways to improve your results.
What Iâve found through every profession, game, challenge, or undertaking is the longer you consistently seek to understand the process, not just the result, the better you will be at understanding patterns that emerge. If you study it long enough and commit to understanding its inner workings, you will start to see these patterns for yourself, and then you can begin to anticipate them and their actions. From there, you can make adjustments to capitalize on these patterns.
We see this phenomena in sports most clearly as rookie mistakes. What we are really referring to is someoneâs lack of experience causing them to misread or overlook a pattern a more experienced player would have seen, like a quarterback who throws an interception because the safety baited him into believing he was headed in a different direction or the basketball player who gets caught up and chooses to shoot the ball instead of passing it to a wide-open teammate.
Yet for some reason, we donât afford this same process to ourselves as new real estate investors. We expect ourselves to be perfect, to perform as the experienced ones do. When we donât, we quit and assume we just werenât cut out for this. Can you imagine how catastrophic this would be if professional athletes did the same? Peyton Manning would have realized he just threw too many interceptions to be a good quarterback and would never have broken the records he did.
Great players play long enough to allow their brains to start sensing patterns emerging more quickly to anticipate changes and beat the opposition. If you want to be a great investor, you have to go through this same process. You have to make mistakes and commit yourself to a learning process. If you understand the inner workings that make the whole thing tick, that will lead to you gaining the confidence to apply your skills anywhere.
A huge problem for many investors is that their mind is trained to look for reasons not to do something, especially with out-of-state investing. They see it as unsafe, unstable, and dangerous, so they donât look much deeper and miss out on all the opportunities it brings to build wealth faster and more efficiently than traditional models.
I am going to discuss the objections, address the valid concerns, answer all the tough questions, and put the outdated and misguided assumptions about out-of-state investing to rest. Iâm here to tell you that you can invest out of state in a way that is almost identical to how you invest in your own backyard.
If you are reading this book, it is safe to assume that one of your goals is growing wealth through real estate. As Carnegie said, real estate has created millionaires more than any other profession. You donât have to be a genius or a wealthy hedge fund manager to recognize that real estate is manageable, controllable, and follows patterns. Real estate comes in many shapes and sizes, which can work for anybody.
Itâs not reinventing the wheel but more so making sure to invest where it makes sense for you and your personal situation, not where itâs convenient, close, or comfortable. Wealth isnât going to fall in your lap. You have to go build it. If youâre going to do that, you need to know where to find it.
Maybe youâre at the top of your market. Maybe prices are too high to find rental property. You want to know how to use real estate to grow your wealth when buying in areas that may not be close to you. For years, this has been considered foolish. They have been warned not to set sail for the far end of the sea, for surely they would fall off the other side when they reached the end. The key is, some of us have learned the world isnât flat.
It is wise to listen to the advice of men and women who have gone before you. I also believe we can easily fool ourselves into taking advice from someone who sounds smart but who has no firsthand experience. Donât continue to believe something just because others say it may be so. Donât continue to operate under assumptions that havenât been tested, the âwhyâ behind the âwhatâ that explains how things work.
Letâs take a second to explore how out-of-state investing came to be known as risky, why at one time this made perfect sense, and how the world has changed to make this no longer the case.
DONâT TRUST YOUR GUT
Curiosity will conquer fear even more than bravery will.
âJAMES STEPHENS
When I tell people I invest out of state, it almost always elicits a strong reaction. People sit forward in their chairs, adjust their body position, and typically give me their full attention. They want to know how I manage all the tasks that are part of real estate investing. Do I fly out and look at each house? How do I find the contractors? How do I make sure they donât run off with my money? Do I use property management? If I turn the question back on them and ask why they wouldnât try out-of-state real estate investing, Iâm typically met with a shoulder shrug followed by the response âI donât know, man. I just couldnât buy a house Iâve never seen.â
Everyone says it, but very few of them really know why. Instead, it has just become a mindlessly accepted belief that you need to see a house before you buy it.
The whole thing just feels natural, doesnât it? You have to walk the halls, get a feel for the layout. You want to be excited and feel good about a purchase this big, right? How can you know what youâre buying if you donât go look at it? Itâs just common sense to think that the risk gets bigger the farther away it is from you. The problem is, when I ask people why they believe that, or what they are basing this belief on, they usually canât come up with many objective facts to back it up.
The reality is, people feel uncomfortable buying a property they canât see in an area they donât live in, and fear has a lot to do with it. The thing is, you arenât buying a home; you are buying a small businessâan investment. There arenât many reasons to feel so afraid if youâre looking at things from an investorâs perspective. Investors focus on numbers; consumers focus on feelings. Going beyond our gut feelings as real estate investors forces us to get serious about our guidelines.
If you want to get into real estate investing and think your feelings will be a good financial barometer, you are making a rookie mistake. It can be scary, but decisions that once terrified me are now on autopilot. It takes a different level of thinking.
When D.A.R.E., a program with police departments to keep kids off drugs, was popular when I was a student, officers would go to elementary schools and talk to kids about the dangers of drugs and alcohol. One of the more common things they would show us was how hard it is to trust your motor skills when impaired by alcohol. The officers would place a pair of âdrunk gogglesâ on students and then ask them to walk in a straight line. The goggles were designed to filter the image coming through them in a way that confused the studentsâ brains, much as alcohol would. We all laughed hysterically as student after student tried to walk in a straight line wearing the goggles but were unable to, despite their intense focus and effort.
When it came to my turn, I was able to walk the entire line straight from beginning to end without much difficulty because I thought about the solution at a different level. My peers and teachers were amazed and all thought I had some kind of superpower. The officer, however, just smirked and chuckled. He knew exactly what I had done to defeat the system and appear sober. All I had to do was close my eyes. The act of closing my eyes removed the stimulus that would have confused my brain and caused the senses I normally relied on to go haywire. By relying instead on my natural sense of balance controlled by the inner ear, not my eyes, I was able to appear unaffected. Simple, right?
Real estate investing should work this same way. Your emotions are the goggles, and your sense of balance is the numbers you use to evaluate properties. By learning to tune emotions out, you too can walk freely and easily in the world of real estate investing while those around you stumble and fall. It is the act of relying on a different set of parameters than those you are used to that will bring success in this business. It takes the act of faith of closing your eyes and blocking out the senses you have used to make decisions your whole life to reward you with the wealth you seek. If you are relying on the wrong advice, or the wrong senses, you can stumble and fall, setting you back years and erasing hundreds of hours of time and money. Donât fall because youâre afraid to close your eyes.
Akira Mori, a wealthy Japanese real estate developer worth approximately $5 billion, has said, âIn my experience, in the real estate business, past success stories are generally not applicable to new situations. We must continually reinvent ourselves, responding to changing times with innovative new business models.â
The fact is, if simply doing things the same way they have always been done is all it takes to succeed, the same people would be the only ones succeeding. What makes business exciting are the new doors that are opened for those who anticipate changes to the market and get there first. This levels the playing field and lets the new guy have a chance to compete with those who have traditionally dominated the market.
DISRUPT THE NORM
For a long time, investing out of state was incredibly difficult to do. Before the Internet, real estate was run so differently. Real estate brokers wielded intense power because they were the sole gatekeepers to the information. If you wanted to know what was for sale, you had to go to a broker. If you wanted to know the price, pictures, or details of the listing, you needed to ask a broker. If that broker wanted you to buy one of his or her listings first, thatâs what you were shown. There was no way for people to know what was available to them because the information just wasnât available, and you had to trust the broker. Because brokers controlled the cards, they could very easily mislead clients.
When you asked whether a home was priced fairly, it was very difficult to determine unless you had intimate experience and knowledge of that market. You just had public records kept at the tax assessorâs office you would have to go request in person and then read on your own! If you wanted to know what the school rating was like in a neighborhood, you had to actually know someone aware of the reputation of the school district.
The same was true for crime stats. If you were looking at a home in a new neighborhood you were unfamiliar with, how would you determine whether it was safe? Would your tenants want to live there? Would your tenants themselves likely be criminals? With no online crime stats to look up, you were more likely to be relying on the information provided to you by your real estate agent or broker.
When people donât have information, they rely on trust. When people rely solely on trust, the odds of being taken advantage of increase exponentially. Unfortunate situations like this led to out-of-state investors being easy targets and getting a bad name.
The whole thing was ripe with opportunity for fraud, and thatâs exactly what happened. Imagine people buying houses over fair market value because Wisconsi...