- 280 pages
- ePUB (mobile friendly)
- Available on iOS & Android
About This Book
When a crisis breaks out, it's not always just the organization that reacts - the news media, customers, employees, trade associations, politicians, activist groups, and PR experts may also respond.
This book offers a new and original perspective on crisis communication based on the theory of the Rhetorical Arena and the so-called multivocal approach. According to this approach, we gain a more dynamic and complex understanding of organizational crises if we focus not only on the communication produced by the organization but also take into account the many other voices who start communicating when a crisis breaks out.
- An in-depth overview of the five key dimensions of organizational crises, crisis management and crisis communication
- A comprehensive introduction to the theory of the Rhetorical Arena and the multivocal approach to crisis communication, including some of the most important voices inside the arena
- A series of important international case studies and case examples in each chapter.
Suitable for students studying crisis communication modules on corporate communication, public relations, and management and organization studies courses.
Frequently asked questions
Part 1 Dimensions of Organizational Crises, Crisis Management, and Crisis Communication
- Are we living in a crisis society?
- How can organizational crises be defined and categorized?
- What are the most important approaches to crisis management and crisis communication, and how can they be applied in practice?
- Do national and organizational cultures have an impact on how private and public organizations communicate in a crisis situation?