Bezonomics

How Amazon Is Changing Our Lives and What the World's Best Companies Are Learning from It

Brian Dumaine

• Publisher: Scribner
• Year: 2020
• Print ISBN:
  9781982113643
• eBook ISBN:
  9781982113650
• Topic: Business
• Subtopic: Business Biographies
• Index: Business

An "illuminating, lucid, and finely detailed" ( The Washington Post ) look at Amazon's world-dominating business model, the current competitors either imitating or trying to outfox Amazon, and "how Jeff Bezos turned Amazon into the world's lockdown necessity" ( The Times, UK)—from an award-winning Fortune magazine writer. Like Henry Ford, Sam Walton, or Steve Jobs in the early years of Ford, Walmart, and Apple, Jeff Bezos is the business story of the decade. Bezos, the richest man on the planet, has built one of the most efficient wealth-creation machines in history with more than 2% of US household income being spent on nearly 500 million products shipped from warehouses in seventeen countries. Amazon's business model has not only turned the retail industry and cloud computing inside out, but now its tentacles are squeezing media and advertising, and disrupting the state of technology, the economy, job creation, and society at large. Amazon's impact is so pervasive that business leaders in nearly every sector around the world need to understand how this force of nature operates.Based on unprecedented behind-the-scenes reporting from 150 sources inside and outside of Amazon, Bezonomics unveils the underlying principles Jeff Bezos uses to achieve his dominance—customer obsession, extreme innovation, and long-term management, all supported by artificial intelligence—and shows how these are being borrowed and replicated by companies across the United States, in China, and elsewhere. Including tips for Amazon-proofing your business, Bezonomics answers the fundamental question: How are Amazon and its imitators affecting the way we live, and what can we learn from them? A goldmine for some, and a threat for others, "Bezonomics" has proven to be a life-shaping force in our lives both now and in the foreseeable future.

Table of contents

• Cover
• Title Page
• Dedication
• Introduction
• Chapter 1: Bezonomics
• Chapter 2: The Richest Man in the World
• Chapter 3: In God We Trust, All Others Must Bring Data
• Chapter 4: The 10,000-Year Man
• Chapter 5: Cranking the AI Flywheel
• Chapter 6: Earn Your Trident Every Day
• Chapter 7: Sexy Alexa
• Chapter 8: Warehouses That Run in the Dark
• Chapter 9: Dancing with the Devil
• Chapter 10: The Game of Drones
• Chapter 11: Godzilla Versus Mothra
• Chapter 12: Amazon-Proofing Your Business
• Chapter 13: Amazon Unbound
• Chapter 14: Bezos Under Fire
• Chapter 15: The Rise of Hipster Antitrust
• Chapter 16: Raptor Fighter Jets Versus Biplanes
• Chapter 17: The Surprising Moves Amazon Is Making to Increase Its Dominance
• Acknowledgments
• About the Author
• Notes
• Index
• Copyright