Chapter 1
Association and Cognition
A. J. Wills
In April 1903, Pavlov presented his early work on the conditioned reflex to the International Congress of Medicine, Madrid (Pavlov, 1903/1928a).
Two of the, no doubt numerous, events that celebrated the centenary of this event were the Spring meeting of the Experimental Psychology Society at Exeter (for which I was the local organizer) and the annual Associative Learning Symposium organized by Professors Rob Honey and John Pearce of Cardiff University.
As the date of the Experimental Psychology Society (EPS) conference approached, my thoughts turned increasingly to the nature of the man and the work we were about to celebrate, and how both were considered today. I repeatedly recalled a conversation with a colleague about a year earlier that started with him saying, âAssociative learning ⌠isnât that something they did in the 1950s when they thought pigeons could be trained to guide missiles?â
Itâs probably best that this particular opinion remains anonymous but, in less extreme forms, it probably reflects the attitude of a considerable minority of todayâs professional psychologists. Breaking down the opinion into its constituents, it seems to center on the ideas that the study of associative learning is (a) entirely concerned with nonhuman animals, and is (b) part of an episode in the history of psychology that ended with the âcognitive revolutionâ of the 1960s and 1970s. Both components of this opinion are fundamentally incorrect, as I indicate later in this chapter. However, first there is a need to define terms.
WHAT IS ASSOCIATIVE LEARNING?
In some senses, there is a tension in talking about Pavlov and âassociative learningâ in the same breath. The term associative was in use throughout Pavlovâs career, but it was not a term that he favored. For example, in his Madrid lecture he deliberately eschews the term associative, stating that âhabits and associationsâŚare also reflexes, but conditioned reflexesâ (Pavlov, 1903/1928a). This perhaps explains, in part, the reaction of another one of my to-remain-anonymous colleagues. I asked her whether she thought Pavlov would have approved of a human associative learning symposium being held in his honor, particularly given that much of his work was with nonhuman animals. Her reply was, âHuman testing no problem, Iâd guess. Itâs the arty-farty cognitive empire-building âconditioning is just one corner of the empire of associative learningâ that he might balk at.â
This concern can, I think, be partially addressed by a proper definition of terms. In the context of the title and content of this book, âassociative learningâ is intended to be a description of a class of problem facing the organism. It is not a statement about the nature of the internal processes by which the organism solves that problem. It is also not a statement about the suitability or otherwise of particular theoretical constructs to explain the organismâs behavioral reactions. For example, in 1932 Pavlov concluded a discussion of teaching a dog to raise its paw in response to a verbal command in the following way: âWhy this is merely simple association, as psychologists usually assume, and by no means not an act of intelligence, of ingenuity-even if of elementary things-remains unclear to meâ (p. 124).
In this statement, Pavlov is presumably using the term simple association to refer to certain specific process theories discussed earlier in that paper. Hence, the term association is being used to describe a specific theory of which he is critical. However, there seems little doubt that the appropriate behavior of the dog in this situation is contingent upon it detecting a reliable associative relationship between a particular type of sound emitted by the trainer and the action that is rewarded. In this manner, the situation Pavlov describes necessarily involves associative learning, but may or may not involve the formation of the âsimple associationsâ assumed by a particular process theory. The confusion inherent in using such similar terms for such different concepts perhaps leads to the conclusion that a more distinct terminology should be used. The preferred nomenclature of this volume is to use âassociative learningâ to describe a class of problem facing the organism, and to use (somewhat) more theoretically specific terms to describe and differentiate process accounts (e.g., connectionist models, controlled processes).
Associative Learning and Humans
Letâs return to the misconception that the study of associative learning is wholly concerned with nonhuman animals. There can be absolutely no doubt that Pavlov considered his work to be of great importance to the understanding of the human condition. Perhaps the most striking manifestation of this view was the 2 months in the summer of 1918 that Pavlov spent studying psychiatric patients. This work resulted in a tentative theory of catalepsy derived by analogy to experiments he had previously performed with dogs (Pavlov, 1919/1928c). A large part of his last 7 years of research were also dedicated to the application of his findings to psychiatry. Another example of Pavlovâs direct interest in human behavior is his article on the âreflex of purposeâ (Pavlov, 1916/1928d). In this he suggests that activities such as stamp collecting are natural results of this reflex (Pavlov was a keen stamp collector, by the way). Pavlov also suggests that suicide can result from the chronic inhibition of the reflex of purpose. Against a context of such liberal extrapolations, it would seem unlikely that Pavlov could have had a principled objection to the study of associative learning in humans.
More generally, a minimal knowledge of the history of psychology draws one to the inevitable conclusion that the study of associative learning has always been deep at the heart of human experimental psychology. From early examples such as the âLittle Albertâ experiments of Watson and Rayner (1920), through studies of the modification of the galvanic skin response (Cook & Harris, 1937), the learning of preferences (Razran, 1938), simulated medical diagnosis (Smedslund, 1963), stereotype formation (Hamilton & Gifford, 1976), right up to recent work on causal reasoning (Cheng, 1997) and the complexities of retrospective revaluation (e.g., Dickinson & Burke, 1996), psychology has seldom strayed far from the consideration of this basic form of activity.
âAssociativeâ (Connectionist) Theories of Human Behavior
If one accepts that associative learning is, and is likely to remain, a topic of core interest in psychology, this does not necessarily mean that âassociativeâ theories (recall our earlier distinction) are of any current use in the explanation of human behavior. One of the most overstated and misunderstood aspects of the history of psychology is the idea that there was a kind of âcognitive revolutionâ in the 1960s and 1970s. In the âdark agesâ that preceded this revolution, behaviorists ruled with an iron first, disallowing any explanation of behavior that hinted at the presence of an internal state. After the revolution, psychologists were once again free to invoke any mental states and processes they liked and everyone was much happier and more productive. It sometimes seems to be assumed that associative theories vaporized at around that time. Recent histories of psychology sometimes add a final chapter. In this part of the story, everyone reads McClelland and Rumelhartâs Parallel Distributed Processing (Rumelhart, McClelland, & the PDP Research Group, 1986) and has another conversion experience because here is an approach that permits internal states but that is constrained by certain types of neurophysiological data.
This caricatured history is wrong in every important respect. For example, it combines the experimental methodology of behaviorism (reliance on observable behavior) with its philosophy (inappropriateness of mental states as a subject for study). A cursory glance at any modern textbook of cognitive psychology will demonstrate that the methodol- ogy of behaviorism survived the cognitive revolution. Similarly, when Pavlov explains that his approach focuses the whole of attention âupon the correlation between external phenomena and the reaction of the organismâ (Pavlov, 1903/1928a, p. 50), it is the methodology rather than the philosophy that he is endorsing. This distinction is supported by the clear line he draws between his approach and that of investigators such as Watson: âThe practical American mind ⌠found that it is more important to be acquainted with the exact outward behavior of man than with guesses about his internal states ⌠I and my co-workers hold another positionâ (Pavlov, 1903/1928a, p. 40).
What was Pavlovâs position on internal states? One clear illustration can be found in the article âNatural Science and the Brainâ (Pavlov, 1909/1928b). In this, he proposed that the conditioned reflex developed through the action of two types of brain process. The first of these was a âtemporary union, i.e., the establishment of a new connection in the conducting pathsâ (p.). This idea is foreshadows the concept of the âassociative linkâ or âconnection weightâ employed in many contemporary connectionist (or âassociativeâ) models. The second type of brain process was the action of âanalyzers.â The concept of analyzers corresponds closely to the ânodesâ of a contemporary connectionist system.
Itâs worth just underlining the implications of this article. In 1909, Pavlov (1909/1928b) proposed a theory of associative learning that is recognizably a form of connectionist theoryâthe sort of approach that a caricatured history of psychology attributes to postcognitive research almost 80 years later. One standard response to this objection is that although associative theories were popular for a time, the work of Minsky and Papert (1969) led to psychologists abandoning associative theory until Rumelhart, Hinton, and Williams (1986) invented back-propagation. One minor problem with this account is that back-propagation was discovered at least 12 years earlier (Werbos, 1974). A more major problem is the simple fact that associative theories were not abandoned. One can trace a steady development of associative theory from Thorndike (1898) and Pavlov, through (to name but a few) Spence (1936), Hull (1943), Konorski (1948), Hebb (1949), Rescorla and Wagner (1972), Mackintosh (1975), Grossberg (1976), Pearce and Hall (1980), Wagner (1981), and Pearce (1987). Much of this theoretical work predates Parallel Distributed Processing and even some much later work (e.g., Kruschke, 1992, 2001).
âI Tell My Students Pavlov Was a Genius and They Just Gape at Meâ
This is another quote from a colleague. I think it reflects a lack of understanding (on the studentsâ part) of the nature and extent of Pavlovâs contribution to cognitive psychology. Pavlov was one of the pioneers of the objective, scientific study of associative learning. He was also a pioneer of a theoretical approach to explaining behavior that eventually be- came known as connectionism. This combination alone makes him a critical figure in the development of cognitive psychology as we know it today. Additionally, people tend to forget the breadth of phenomena within classical conditioning that are attributable to him. Pavlovâs body of work goes far beyond the basic demonstration of the development of a conditioned response. Pavlov also demonstrated extinction, and showed through reminder treatments that extinction was not simply unlearning. He provided experimental demonstrations of generalization decrement, context-specificity, and the importance of contiguity. All of this appears in his first public presentation in 1903. By 1912 he had developed the contemporary concept of conditioned inhibition (although his tests for the presence of conditioned inhibition are now generally acknowledged as inadequate).
What makes this all the more remarkable is the fact that Pavlov was over 50 before he started work on the conditioned reflex. In fact, it was not until he was 21 that he decided against becoming a priest, and started to train as a physician. He became a physician at 30, a professor of pharmacology at 41, and a professor of physiology at 46. He won the Nobel prize at 55 for his work on the digestive glands. His most famous book, The Conditioned Reflexes (Pavlov, 1927), was published when he was 78.
There is not the space in this volume to provide a detailed biography (Gantt, 1928, provides an excellent introduction). Nevertheless, some aspects of Pavlovâs personality are worth mentioning briefly. In one respect, Pavlov was a stereotypical academic. He is reported to have had extraordinarily poor dress sense and that on the rare occasions he bought his own clothes âhis choice of colors ⌠made his friends laugh and his family angryâ (Gantt, 1928, p. 14). In other respects, he is much harder to pigeonhole. Pavlov was a keen gymnast in his youth, a keen gardener throughout his life, and a proponent of the importance of physical exercise. He had a very high level of manual dexterity, being a highly accomplished surgeon, and he also had an exceptionally good memory. He was widely regarded as a clear, energetic, and popular lecturer. This comes across in his collected lectures (Gantt, 1928) despite the barriers of the intervening century and the translation from Russian into English. Within the context of his times, Pavlov was also distinguished by his regard for animal welfare, pioneering postoperative care for experimental animals and developing alternatives to vivisection. In 1924, he resigned his professorship in protest at student expulsions. He didnât smoke o...