PART I
Generation Y
CHAPTER 1
PROTEAN CAREER AND BOUNDARYLESS CAREERS: THE CAREER ORIENTATION OF GENERATION Y
ARVIND K. BIRDIE1 and VANDANA MADHAVKUMAR2*
1Department of Post Graduate Studies & MBA, IIMT School of Management, Vedatya Institute, Gurgaon, Haryana, India
2GRG School of Management Studies, Coimbatore, Tamil Nadu, India
CONTENTS
Abstract
1.1 Introduction
1.2 Gen Y and Protean Career Orientation
1.3 Individuals with Protean Career Orientation
1.4 Gender and Protean Career Orientation
1.5 Implications for Organizations
1.6 Implications for Individuals
1.7 Conclusion
Acknowledgments
Keywords
References
ABSTRACT
For todayās organizations, right people are key differentiators that give them competitive advantage. Due to globalization, career contexts and work environments have changed. Workforce diversity has increased due to technological advancements and the use of outsourcing, part time, and temporary employees. In conjunction with environmental changes, individuals are also altering their career attitudes and behaviors. This comes as a response to the increase in lifespan (and thus working lives), changes in family structures (such as dual-career couples), and the growing number of individuals seeking to fulfill needs for personal learning, development, and growth. One of the most important challenges for HR managers is to acquire and retain the Gen Y employees (born between late 1970s and mid-1990s) who are likely to comprise the bulk of employees.
In times of frequently changing work environments with decreased job stability, it is often more possible for an employee to pursue his career with not one single organization during his or her lifetime but with multiple over time. The decline of the traditional organizational career requires new ways of viewing careers. Over the last decade, two new perspectives on careers have emerged and become popular in the organizational literature: the protean career and the boundaryless career. This chapter reviews this new concept of individual career development practiced by the Gen Y employees whose expectations and preferences are different from their predecessors.
1.1 INTRODUCTION
the path with a heart
āHerb Shepard
Traditionally, career is often described as an individualās work-related journey, often associated with the employing organization. Careers were seen as linear and occurring within stable hierarchical organizational structures (Levinson, 1978). This form of career, also referred to as the āorganizational career,ā had limited job mobility as employees stayed with the same organization throughout their professional life. Individual careers in organizations were seen as predictable and secure; an individual entered an organization and strove to rise through the ranks in an attempt to reach higher positions with clearly defined boundaries. Individuals who performed satisfactorily could be expected to be promoted. An employeeās loyalty was rewarded by an organization in the form of job security and lifetime employment. The implicit psychological contract, which refers to a set of mutual expectations between the individual and the employer (Hall & Mirvis, 1996), stipulated that as long as employees provided satisfactory work they could rely on long-term employment with the prospect of promotion in the organization (Baruch, 2006; Hansen, 1997). Career was the responsibility of the organization and employees were committed towards their organization (Sullivan & Baruch, 2009).
In contrast, contemporary careers appear to be more unpredictable, non-linear and vulnerable. Today organizations operate in a complex business environment characterized by stiff competition, disruptive technology advances, globalization and outsourcing (Cooper & Burke, 2002; Kuchinke & Park, 2012). Organizations are therefore no longer in a position to guarantee job security and stable career growth to employees. Employees do not remain with a single employer for their lifetime as the idea of lifetime employment with a single organization no longer holds. Where psychological contract between individual and organization used to be long-term and relational, it has become short term and transactional. The new psychological contract requires individuals to engage in continuous learning and to modify their work-related self-perceptions and identities (Baruch & Hall, 2004). In the contemporary world of work, organizations can expect employees to be loyal only as long as the employeeās short-term expectations are met. In turn, individuals can expect organizations to be loyal only as long as their skills and performance fulfill the organizationās current needs (Hall & Mirvis, 1996).
One consequence of the changed psychological contract is that employeesā job insecurity has increased (Baruch, 2006). During the 20th century, employees might have expected the organization to plan and control their careers, but in an era of increased uncertainty they need to take greater responsibility for their own career development. Hansen (1997) emphasized that because individuals ācan no longer rely on their work for security and stability, [they] will become self-directed persons who develop their own careers, gain respect for others and value difference. They will learn to expect changeā (Hansen, 1997, p. 247). Employees will need to become increasingly adaptable and multiskilled, which implies that continuous professional development and learning how to learn will take on greater importance in individualsā careers. It is in this context that Sullivan and Baruch (2009, p. 1543) define career as āan individualās work-related and other relevant experiences, both inside and outside of organizations that form a unique pattern over the individualās life span.ā The definition identifies mobility between jobs, employers, occupations, and industries (Sullivan & Baruch, 2009). Thus, a new approach to career emerged that transfers the responsibility and risk of managing careers from organizations to individuals. The traditional employeeāemployer contract has been replaced by transactional relationship (Frenandez & Enache, 2008; Rousseau, 1989) and less loyalty from both sides (Hall, 2002).
Considering these developments, a perspective on careers by Hall (1976a,b) and Arthur and Rousseau (1996) is characterized by a shift of responsibilities for career progress from organizations to individuals and by emphasizing on the individualās freedom and growth as a core value (cf. Hall, 1976a,b, 2002, 2004). The two key concepts that emerged within this career perspective were the protean career attitude (Hall, 1976a,b, 2004) and the boundaryless career attitude (Arthur, 1994; Arthur & Rousseau, 1996). A protean career attitude has been characterized as involving a broader perspective, a developmental progression, and viewing a career as a calling and a way to self-fulfillment (Hall, 2002). A person with a boundaryless career attitude is characterized by high mobility and prefers to navigate physically and/or psychologically across many organizations (Sullivan & Arthur, 2006).
The āprotean careerā argues that being self-driven and moving in consonance with oneās own values is necessary for continuous personal transformation and to achieve psychological success (Hall, 1976a,b; Hall & Chandler, 2005, Sargent & Domberger, 2007). In such terms, protean career actors constantly reevaluate their relationship with the organization (Hall, 2002). This stance versus the organization is also reflected in the āboundaryless careerā which emphasizes freedom and agency, and is in short, anything, but the traditional career designed by the organization (Arthur & Rousseau, 1996; Cadin et al., 2000; Sullivan & Arthur, 2006). Boundaryless careers can trespass physical boundaries (e.g., organizational or national boundaries) and psychological boundaries (e.g., defying organizational norms for personal reasons) (Peiperl & Jonsen, 2007; Sullivan & Arthur, 2006). Individuals combining the characteristics of both protean and boundaryless careers are suggested to...