Social Media and Election Campaigns
eBook - ePub

Social Media and Election Campaigns

Key Tendencies and Ways Forward

  1. 200 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

Social Media and Election Campaigns

Key Tendencies and Ways Forward

About this book

This book aims to further the research in the fields of social media and political communication by moving beyond the hype and avoiding the most eye-catching and spectacular cases. It looks at stable democracies without current political turmoil, small countries as well as large continents, and minor political parties as well as major ones. Investigating emerging practices in the United States, Europe, and Australia, both on national and local levels, enables us to grasp contemporary tendencies across different regions and countries.

The book provides empirical insights into the diverse uses of different social media for political communication in different societies. Contributors look at the ways in which novel arenas connect with other channels for political communication, and how politicians as well as citizens in general use social media services. Presenting state-of-the-art methodological approaches, drawing on a combination of qualitative and quantitative analyses, the book brings together an interdisciplinary group of researchers in order to address emerging practices of the mediation of politics, campaign communication, and issues of citizenship and democracy as expressed on social media platforms.

This book was originally published as a special issue of Information, Communication & Society.

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Information

Publisher
Routledge
Year
2017
Print ISBN
9781138930469
eBook ISBN
9781317397168

Table of contents

  1. Cover
  2. Half Title
  3. Title
  4. Copyright
  5. Contents
  6. Citation Information
  7. Notes on Contributors
  8. Introduction: Social media and election campaigns – key tendencies and ways forward
  9. 1. Wave-riding and hashtag-jumping: Twitter, minority ‘third parties’ and the 2012 US elections
  10. 2. Political networks on Twitter: Tweeting the Queensland state election
  11. 3. Between broadcasting political messages and interacting with voters: The use of Twitter during the 2010 UK general election campaign
  12. 4. Mastering the art of social media: Swiss parties, the 2011 national election and digital challenges
  13. 5. Dodging the gatekeepers?: Social media in the campaign mix during the 2011 Danish elections
  14. 6. Personalized campaigns in party-centred politics: Twitter and Facebook as arenas for political communication
  15. 7. Untangling a complex media system: A comparative study of Twitter-linking practices during three Scandinavian election campaigns
  16. 8. An investigation of influentials and the role of sentiment in political communication on Twitter during election periods
  17. Index

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Yes, you can access Social Media and Election Campaigns by Gunn Enli,Hallvard Moe in PDF and/or ePUB format, as well as other popular books in Social Sciences & Media Studies. We have over 1.5 million books available in our catalogue for you to explore.