eBook - ePub

Analyzing Analytics

Name: Analyzing Analytics
ISBN: 9780429647208

Disrupting Journalism One Click at a Time

Edson Tandoc Jr.,

Edson C. Tandoc Jr.,

82 pages
English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Analyzing Analytics

Disrupting Journalism One Click at a Time

Edson Tandoc Jr.,

Edson C. Tandoc Jr.,

About this book

Analyzing Analytics: Disrupting Journalism One Click at a Time critically examines how journalists use web analytics in their work and the implications of that use.

Now that web analytics has become deeply embedded in newsrooms, its impact on journalism is even more potent. Documenting the different ways web analytics has disrupted traditional journalism, the book provides a timely review of what we know so far about the place of web analytics in reporting, and maps a future research agenda. It conceptualizes web analytics as an object of journalism where audiences, businesses, technologists, and journalists confront one another, negotiating the contours of digital journalism in the process.

Including newly developed theoretical frameworks as well as case studies and empirical projects, the book is ideal for journalism students, researchers, and professional journalists.

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Yes, you can access Analyzing Analytics by Edson Tandoc Jr.,Edson C. Tandoc Jr. in PDF and/or ePUB format, as well as other popular books in Languages & Linguistics & Journalism. We have over one million books available in our catalogue for you to explore.