Maximizing Value Propositions to Increase Project Success Rates
eBook - PDF

Maximizing Value Propositions to Increase Project Success Rates

  1. 220 pages
  2. English
  3. PDF
  4. Available on iOS & Android
eBook - PDF

Maximizing Value Propositions to Increase Project Success Rates

About this book

Value proposition, an old concept, is taking on new significance in today's innovation-driven environment. Business focus has shifted from developing many creative ideas to developing only those that will successfully flow through the product cycle and fulfill a customer need. The old approach resulted in less than a 10 percent success rate for con

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Yes, you can access Maximizing Value Propositions to Increase Project Success Rates by H. James Harrington, Brett Trusko in PDF and/or ePUB format, as well as other popular books in Business & Business General. We have over one million books available in our catalogue for you to explore.

Information

Year
2017
Print ISBN
9781138464032
eBook ISBN
9781466570764
Edition
1

Table of contents

  1. Front Cover
  2. Dedication
  3. Contents
  4. Preface
  5. Acknowledgments
  6. About the Authors
  7. 1. Importance of Value Propositions
  8. 2. The Opportunity Center: A New Approach to Capture Ideas and Concepts
  9. 3. The Value Proposition
  10. 4. Stage I—Identify New or Revised Product or Improvement Proposals
  11. 5. Stage II—Opportunity Analysis
  12. 6. Stage III—Prepare the Value Proposition
  13. 7. Stage IV—Value Proposition Presentation
  14. 8. When the Team That Created the Idea or Concept Develops the Value Proposition
  15. Glossary