
Changing the Performance
A Companion Guide to Arts, Business and Civic Engagement
- 288 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
About this book
A result of many years of research and practice, Changing the Performance is a book about the arts and about business, and the interplay between the two. Julia Rowntree gives a fascinating account of her experiences forging the business sponsorship campaign at the London International Festival of Theatre (LIFT).
Raising intriguing questions, this book proposes that fundraising for the arts is much more than simply a function for generating income. It fulfils an ancient social role of connection across levels of power, expertise, culture, gender and generation. Rowntree describes why these dynamics are vital to society's ability to adapt.
Changing the Performance is an inspiring manual for arts practitioners concerned with the relationship between business, the arts and wider society, and particularly those engaged in fundraising.
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Information
Table of contents
- Cover
- Title
- Copyright
- Dedication
- Contents
- List of figures
- Acknowledgements
- List of abbreviations
- INTRODUCTION: WHY THIS BOOK MIGHT CHANGE THE WAY YOU THINK
- PART ONE Opening a Window on the World: The London International Festival of Theatre
- PART TWO Strategic Conversations
- PART THREE Imagining a Cultural Commons
- Appendix one: Timeline of LIFT, the Business Arts Forum and world events
- Appendix two: Summary of productions seen by Business Arts Forum members in LIFT '95
- Appendix three: Key LIFT adaptations re sponsorship and Business Arts Forum
- Notes
- Bibliography
- Index