It is rare today for employees to stay with one organization for the long tenures that were the norm before the Great Recession. In fact, "job hopping" is the new norm, especially for Millennials. In The Boomerang Principle, companies learn how to leverage this fact rather than fear it. By engendering a lifetime of loyalty from former employees, leaders can see them "return" in the form of customers, partners, clients, advocates, contractors, and even returning employees.
Author Lee Caraher has built several companies and managed many Millennials along the way. In her first book, Millennials & Management, she shared her wisdom on how to get an intergenerational workforce to contribute to the larger goals of the organization. In this follow-up book, she shifts the emphasis to creating valuable, long-lasting relationships with your employees to ensure they remain your biggest fans, even if they leave the company.
The Boomerang Principle is a pragmatic answer to the outdated corporate mindset around employee turnover. Instead, it shifts the focus to creating lifetime loyalty from your alumni who will bring back business again and again.
- 170 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
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Table of contents
- Cover
- Half Title
- Title
- Copyright
- Dedication
- Contents
- Acknowledgments
- Introduction
- Chapter 1 The New Loyalty Paradigm
- Chapter 2 The Evolution of Loyalty: From Company to Self to Both
- Chapter 3 Personal and Talent Brands at Work
- Chapter 4 Creating a Culture of Return Creates a Culture to Stay For
- Chapter 5 When Millennials Thrive, So Do Gen Xers and Boomers
- Chapter 6 Being a Good Place to Be From
- Chapter 7 Leaving So You Can Come Back
- Chapter 8 Boomeranging in Practice
- Chapter 9 Creating Your Own Alumni Club: A Blueprint
- Conclusion: Putting It All Together So Your Alumni Boomerang Back to You
- Notes
- References
- Index
- About the Author
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Yes, you can access The Boomerang Principle by Lee Caraher in PDF and/or ePUB format, as well as other popular books in Business & Business General. We have over 1.5 million books available in our catalogue for you to explore.