Building a Culture of Innovation

A Practical Framework for Placing Innovation at the Core of Your Business

Cris Beswick, Derek Bishop, Jo Geraghty

• Publisher: Kogan Page
• Year: 2015
• Print ISBN: 9780749474478
• eBook ISBN: 9780749474485
• Edition: 1
• Topic: Business
• Subtopic: Management
• Index: Business

SHORTLISTED: CMI Management Book of the Year 2017 - Innovation and Entrepreneurship Category

Being a truly innovative company is more than dreaming up new products and services by external consultants and internal taskforces. Staying one step ahead of the competition requires you to embed innovation into your organizational culture. Innovation needs to be embodied in everything that gets done by everyone who works there. By changing your organizational culture to one that supports Building a Culture of Innovation, you will remove the barriers that stop you responding quickly and agilely to changing market conditions and opportunities for growth.

Building a Culture of Innovation presents a practical framework that you can follow to design and embed a culture of innovation in your business.The six-step Innovation Culture Change Framework offers a structured process to make change stick, from assessing your organization's innovation-readiness to leading a managed change process that will foster innovation at each level. It includes case studies from international organizations which have shifted their focus to an innovation culture, including Prudential, Qinetiq, Octopus Investments, Cisco, Siemens, BrightMove Media, Waitrose and Feefo.

Supported with downloadable resources, Building a Culture of Innovation is an essential read for business leaders and change implementation teams who want to place innovation at the heart of their business strategy.

INDEX

4×4 innovation maturity model 43–44

Accelerate 108

Accenture report (2013) 82

acceptable risk 47, 56, 74

acceptable value 47

acceptance

of authority 6, 8, 9

of failure 46–47

see also personal acceptance

accidental invention 152

accountability 86–87, 102–103

adaptability 15, 16, 19–20, 73, 75, 79, 103, 176

adrenalin 182–183

advocates 91

affordability 4, 5

agility 7, 37, 104, 109, 165

Alcatel-Lucent 78

alerts 139

alignment 113–115

ambiguity 89

Apple 5–6, 42, 72, 99

appraisal/reward 164

apprentice stage, innovation maturity 43f

assessment

of employee engagement 36

of organizational capacity 50

of readiness for change 50–51

see also cultural assessment

attitudes

change in consumer 6

collaborative 74

entrenched 195

innovation as change in 3

need for change in 59

authority, acceptance of 6, 8, 9

autonomy 105, 111

awareness 90

Baréz-Brown, Chris 205

barriers to innovation 65

overcoming 24–27

case study 27–30

behaviour(s)

and desired innovation culture 150

need for change in 59

reward of innovation-focused 164

translation of strategy into 63, 64f, 128, 129f

translation of values into 14

best guessing the future 72–73

Betamax 6

Bhatia, Abhishek 28, 29, 30

board level, diversity at 85

Bock, Lazlo 205

body language 91, 140

bonuses 164

breakthrough innovation see radical...

Table of contents

• Cover
• Title Page
• Contents
• List of figures
• Acknowledgements
• 01 Introduction: So you think your organization innovates?
• 02 Understanding where you are today
• 03 Building an innovation leadership team
• 04 Designing the future
• 05 Communication and people engagement
• 06 Building innovation aptitude
• 07 Embedding a culture of innovation
• 08 Conclusion
• Index
• Copyright