
eBook - PDF
Cross-Cultural Design for IT Products and Services
- 263 pages
- English
- PDF
- Available on iOS & Android
eBook - PDF
Cross-Cultural Design for IT Products and Services
About this book
With the increase of globalization of business and industry, IT products and services are often produced and marketed across geographical cultural boundaries without adequate consideration of culture. There is a high probability that IT products and services developed in one country may not be effectively used in another country, which may hinder t
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Yes, you can access Cross-Cultural Design for IT Products and Services by Pei-Luen Rau,Tom Plocher,Yee-Yin Choong in PDF and/or ePUB format, as well as other popular books in Computer Science & Human-Computer Interaction. We have over one million books available in our catalogue for you to explore.
Information
Table of contents
- Front Cover
- Contents
- Foreword
- The Authors
- Chapter 1 - A Global Market
- Chapter 2 - Cross-Cultural Psychology
- Chapter 3 - Introduction to Cross-Cultural Design Guidelines
- Chapter 4 - Language
- Chapter 5 - Color Coding and Affect
- Chapter 6 - Icons and Images
- Chapter 7 - Presentation Formats and Layout
- Chapter 8 - Information Organization and Representation, Navigation, and Hyperlinks
- Chapter 9 - Physical Ergonomics and Anthropometry
- Chapter 10 - Weaving Culture into the Product Development Process
- Chapter 11 - User Needs Research: Understanding the Lay of the Land
- Chapter 12 - Gaining User Acceptance in Specific Cultures
- Chapter 13 - International Usability Evaluation
- Chapter 14 - Heuristic and Guidelines-Based Evaluation in Cross-Cultural Design
- Appendix 1: Guidelines Ratings
- Appendix 2: Cross-Cultural Psychology and HCI Resources
- Back Cover