eBook - ePub

Current Issues and Development in Hospitality and Tourism Satisfaction

Name: Current Issues and Development in Hospitality and Tourism Satisfaction
ISBN: 9781136422751

Muzaffer Uysal,

John A Williams,

220 pages
English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Current Issues and Development in Hospitality and Tourism Satisfaction

Muzaffer Uysal,

John A Williams,

About this book

Stay ahead of your customers as their service expectations change!

In Current Issues and Development in Hospitality and Tourism Satisfaction, experts from the field explore customer satisfaction strategies, examining both the long-term and short-term results. This vital tool shows you new and effective approaches for understanding customer satisfaction and providing quality service at all levels of the hospitality and tourism industry. Hospitality and tourism faculty and students as well as professionals will find this book useful for improving and providing quality service management.

This book illustrates the complex relationship between customer and service provider, offering practical advice and techniques for maximizing consumer contentment. Current Issues and Development in Hospitality and Tourism Satisfaction contains models for meetingand even surpassingconsumer expectations to increase the value of the customer's experience. This essential resource includes various methods for managers to anticipate consumer needs and perceptions, reducing dissatisfaction.

This book helps you:

incorporate existing and alternative measurements of satisfaction
measure and improve service quality
create and maintain social interaction linkages between staff and customer
identify the destination performance of your hotel and other destinations or attractions
evaluate consumer satisfaction with lodging services
increase cross-cultural service satisfaction
and much more!

Tables and figures throughout the text help demonstrate the strategies, and bibliographies at the end of each chapter offer further reading. While there are other books that focus on customer satisfaction, Current Issues and Development in Hospitality and Tourism Satisfaction is rare in that it covers satisfaction issues as they apply to both hospitality and tourism.

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Yes, you can access Current Issues and Development in Hospitality and Tourism Satisfaction by Muzaffer Uysal,John A Williams in PDF and/or ePUB format, as well as other popular books in Business & Business General. We have over one million books available in our catalogue for you to explore.