Marketing Geography (RLE Retailing and Distribution)

With special reference to retailing

Ross Davies

• Publisher: Routledge
• Year: 2012
• Print ISBN: 9780415754293
• eBook ISBN: 9781136246289
• Edition: 1
• Topic: Business
• Subtopic: Business General
• Index: Business

This book is concerned with the spatial aspects of the distributive trades. It provides a comprehensive insight into the relationship between consumer demand and retail supply in the context of both recent business trends and increasing planning controls. It unites a wide variety of theories and techniques to the practical problems confronting businessmen and planners and draws together the findings of a vast research literature on the geography of retailing. Extensive comparisons are drawn between conditions in North America and Western Europe.

Originally published 1976.

'A valuable and welcome undergraduate textbook.' Environment and Planning

'Recommended unreservedly to managers and planners in the distributive trades and to all those who are concerned with the implications of current trends in the provision of shopping facilities.' Retail Distribution and Management

ROUTLEDGE LIBRARY EDITIONS:
RETAILING AND DISTRIBUTION

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MARKETING GEOGRAPHY

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MARKETING GEOGRAPHY

with special reference to retailing

ROSS L. DAVIES

Volume 4

First published in 1976

This edition first published in 2013
by Routledge
2 Park Square, Milton Park, Abingdon, Oxon, OX14 4RN

Simultaneously published in the USA and Canada
by Routledge
711 Third Avenue, New York, NY 10017

Routledge is an imprint of the Taylor & Francis Group, an informa business

© Ross L. Davies, 1976

All rights reserved. No part of this book may be reprinted or reproduced or utilised in any form or by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers.

Trademark notice: Product or corporate names may be trademarks or registered trademarks, and are used only for identification and explanation without intent to infringe.

British Library Cataloguing in Publication Data

A catalogue record for this book is available from the British Library

ISBN: 978-0-415-51032-5 (Set)

eISBN: 978-0-203-10362-3 (Set)

ISBN: 978-0-415-54030-8 (Volume 4)

eISBN: 978-0-203-10378-4 (Volume 4)

Publisher’s Note

The publisher has gone to great lengths to ensure the quality of this reprint but points out that some imperfections in the original copies may be apparent.

Disclaimer

The publisher has made every effort to trace copyright holders and would welcome correspondence from those they have been unable to trace.

MARKETING GEOGRAPHY

with special reference to retailing

MARKETING
GEOGRAPHY

with special reference to retailing

Ross L. Davies

Department of Geography
University of Newcastle upon Tyne

Methuen
London and New York

First published in 1976
by Retailing and Planning Associates
Corbridge, Northumberland

First published as a University Paperback in 1977
by Methuen & Co. Ltd
11 New Fetter Lane, London EC4P 4EE
Reprinted 1981 and 1983

Published in the USA by
Methuen & Co.
in association with Methuen, Inc.
733 Third Avenue, New York, NY 10017

© 1976 Ross L. Davies

Printed in Great Britain by
J. W. Arrowsmith Ltd, Bristol

ISBN 0 416 70700 9

All rights reserved. No part of this book may be reprinted or reproduced or utilized in any form or by any electronic, mechanical or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers.

Acknowledgements

Few academic books are written these days without the help and co-operation of a large number of people. My thanks are due to the following: Professor Peter Hall, who initially urged me to write the book; Professor Richard Lawton, who carefully guided me through the whole exercise and spent considerable time on editing the manuscript; Mr. Eric Quenet and Miss Christine Jeans who drew the maps and diagrams; Mrs. Doreen Shanks, who photographically reduced all the illustrative material; Mr. John Knipe, who supervised the cartographic and photographic procedures; Miss Jane Potts, Miss Yvonne Lambord, Mrs. Pat Bass, and my wife who collectively dealt with the typing involved. I hope there will be at least sufficient merit in this work to justify the support and encouragement that all these people have given me.

Acknowledgements are also due to the various authors and publishers who gave me permission to reproduce or adapt a large number of maps and diagrams from their own sources. These persons and firms are cited in the figure captions.

Contents

List of Illustrations

List of Tables

1.The Scope of Marketing Geography

The specific American connotation of marketing geography—the importance of planning control in Britain—the theoretical bases to marketing geography—the main themes

2.Traditional and Theoretical Frameworks of Study

Traditional studies of centres and trade areas—central place theory—general interaction theory—further theoretical avenues

3.Growth and Developments in the Distributive Trades

Major components of the distributive trades—the main channels of distribution—trends in the aggregate structure of retailing—the process of organisational change

4.National and Regional Systems of Centres

Hierarchies of settlements classified by centrality—hierarchies of the main shopping centres of towns—methodological issues involved—correlates of centre size and different types of towns—summary

5.Business Land Uses Inside the City

Classifications of business configurations—the internal characteristics of shopping centres—problems of central area delimitation—the spatial stru...

Table of contents

• Cover
• Half Title 1
• Full Title 1
• Copyright 1
• Half Title 2
• Full Title 2
• Copyright 2
• Acknowledgements
• Contents
• List of Illustrations
• List of Tables
• 1. The Scope of Marketing Geography
• 2. Traditional and Theoretical Frameworks of Study
• 3. Growth and Developments in the Distributive Trades
• 4. National and Regional Systems of Centres
• 5. Business Land Uses Inside the City
• 6. Changes in the Urban Business Pattern
• 7. Consumer Behaviour and Space Preferences in Shopping
• 8. Forecasting and Allocation Techniques
• 9. Store Location and Store Assessment Research
• 10. Conclusion
• Author Index
• Subject Index